CASEO.com

Your SEO Team is Not Oprah: 5 Realizations of an SEO Newbie

by Pearl Qiao Xu @ Searchmetrics SEO Blog

Tue Jun 09 10:36:42 PDT 2015

As a fresh intern for Searchmetrics, I’ve spent the past week in meetings, doing online research, and reading Jessica Bowman’s The New SEO Management Handbook to familiarize myself with the rapidly growing and changing industry of online marketing. Enterprise-level SEO expert since 2002, Bowman is a trusted adviser to some of  the biggest brands online, […]

The post Your SEO Team is Not Oprah: 5 Realizations of an SEO Newbie appeared first on Searchmetrics SEO Blog.

Google Penalty for Pop-Ups and Interstitials on Mobile

by Third Marble @ Third Marble Marketing

Sat Feb 11 07:44:56 PST 2017

The post Google Penalty for Pop-Ups and Interstitials on Mobile appeared first on Third Marble Marketing.

Search Experience Optimization: Is It Time to Rebrand SEO?

by Marcus Tober @ Searchmetrics SEO Blog

Wed Jun 17 09:19:58 PDT 2015

You can’t deny that SEO – both as a practice and as an industry – has gotten a bad rap over the past few years. In fact, some would say that SEO has never had a great reputation, even in its heyday. I think there has always been this idea that somehow SEO is just […]

The post Search Experience Optimization: Is It Time to Rebrand SEO? appeared first on Searchmetrics SEO Blog.

How to Secure a WordPress Site Against Hackers

by Michael Martinez @ SEO Theory

Wed May 10 05:30:53 PDT 2017

WordPress gets a bad rap from people who complain that it’s not secure.  In more than 40 years of working with computers I have never met an application or operating system that could not be hacked.  I used to be an…

Read more →

SEO Services in Virginia

by decidigital @ SEO Services & Digital Marketing Agency in Washington DC

Fri Aug 04 07:44:37 PDT 2017

When it comes to SEO, which stands for Search Engine Optimization, there is a specific format and way to go about setting up your website for rankings and views to come your way.  A lot of people think that by just sitting up a website, publishing it telling a few friends will get their word out.  That’s absolutely not true at all!  When you are creating a website, and are wanting to obtain professionalism over a hobby, then Search Engine Optimization is a great key component that you will need to take seriously when creating that perfect website.  Today, we are going to be looking at SEO services in Virginia. When most people start their website, they have no idea what SEO is or even how to use it.  SEO stands for Search Engine Optimization and what this component does for people’s websites is increase their search rankings on popular sites such a Bing, Google, Yahoo, and such search engines.  All right, let me give you a small example.  So, you know when you type in a random search when you’re on Google?  Do you remember seeing all the results on the first page? Well, those search results have populated on the first page of Google for a specific reason.  The people who have created their websites have implemented a SEO code into the backboards of their websites, which will allow their site to populate on the first or even second page of a basic web search.  Now, let me ask you this.  Are you more prone to click a website from the first page or a site from the fifth or sixth?  See, most of us trust the web results from the first or second pages of a search.  Search Engine Optimization is very important if you want to...

Continue Reading

The post SEO Services in Virginia appeared first on SEO Services & Digital Marketing Agency in Washington DC.

How to Create the Perfect Lead Magnet

by Keith James @ Website Design | Marketing | Search Engine Optimization

Mon May 11 07:14:25 PDT 2015

The lifeblood of every business is customers. In this article, I’ll discuss what exactly is a lead magnet and how to create the perfect lead magnet for your business. You’ll also learn how to nurture leads and turn them into customers. What is a Lead Magnet A lead magnet can be anything from a PDF report,  free training […]

The post How to Create the Perfect Lead Magnet appeared first on Website Design | Marketing | Search Engine Optimization.

SEO- An Effective Internet Marketing Strategy

by decidigital @ SEO Services & Digital Marketing Agency in Washington DC

Mon Sep 11 07:25:06 PDT 2017

Search Engine Optimization abbreviated as SEO is one of the most successful internet marketing strategy. The kind of rage that internet has become today with e-commerce sites and social media sites, is that people are now turning more towards Google for help than their neighbours. You need a plumber or you need some advice on parenting; you can easily search it on internet. You need guitar lessons, why go two miles for that when you can easily get it while sitting at home. Looking at the enormous customer base that internet has opened the world to,that almost all business’s, big or small, want a part of it. But, is creating a website detailing your business enough to draw customers and generate revenue? Well, with so much competition in view it doesn’t seem so. And this is where SEO services come to your help. Studies have shown that people do not read more than first 2 pages that a search engine comes up with. In fact, some browse only the first 5-6 links that a search engine query shows. Realising that these users are potential customers it becomes extremely important to be listed in that first 2 pages of a search engine’s result set. Applying techniques and strategies in such a way that your web page or website is ranked highly by a search engine is search engine optimization. These techniques can be applied by the website owner if he/she is knowledgeable enough to do so or can be outsourced through vendors who provide such SEO services. Various SEO services SEO Audit: Getting an SEO audit of your website is the first step towards building an optimized website. The audit will find loopholes and deficiencies related to site content, links, mobile friendliness, site certifications etc. On site optimization: The recommendations that...

Continue Reading

The post SEO- An Effective Internet Marketing Strategy appeared first on SEO Services & Digital Marketing Agency in Washington DC.

New York City SEO | 5 Search Engine Optimization FAQs

by Christine Sigaty @ Digital Resource | Internet Marketing

Thu Sep 14 13:43:34 PDT 2017

In today’s digital world, search engine optimization (SEO) is essential for all businesses, no matter the size or the industry. After all, SEO is what determines whether or not you get found by browsers searching for your products or services. However, despite its importance, there are a lot of rules that constantly change, which can […]

The post New York City SEO | 5 Search Engine Optimization FAQs appeared first on Digital Resource | Internet Marketing.

Universal Search 2015: An Analysis of Google.com

by Daniel Furch @ Searchmetrics SEO Blog

Mon May 04 04:44:06 PDT 2015

The annual average for 2014: Google has enriched 80% of all keyword queries with additional integrations of the Universal Search. Once again, we have  analyzed the precise developments according to absolute and relative growth for Videos, Images, News, Maps and Shopping this year, which we present  in a new white paper that is free to download. […]

The post Universal Search 2015: An Analysis of Google.com appeared first on Searchmetrics SEO Blog.

SearchCap: AdWords AMP landing pages, Google & Apple tracking & SEO mistakes

by Barry Schwartz @ SearchCap: Daily Search Engine News Recap

Fri Sep 08 13:00:34 PDT 2017

Below is what happened in search today, as reported on and from other places across the web.

The post SearchCap: AdWords AMP landing pages, Google & Apple tracking & SEO mistakes appeared first on Search Engine Land.

Boston Link Building | What Should I Know About Link Building?

by Emily Creighton @ Digital Resource | Internet Marketing

Fri Sep 15 08:31:03 PDT 2017

How do people find your website? If you can’t answer this question, it is time to sit down and think about your digital marketing strategy. While organic searches are great, and social media references are awesome as well, link building is a quality strategy to generate better metrics. But, more often than not, people overlook […]

The post Boston Link Building | What Should I Know About Link Building? appeared first on Digital Resource | Internet Marketing.

Digital Marketing DC

by decidigital @ SEO Services & Digital Marketing Agency in Washington DC

Tue Aug 15 13:34:52 PDT 2017

If you have a business, you know that one of the most important things for it to thrive is to have decent marketing.  You will want to make yourself known to potential clients and customers and this can be achieved by presenting yourself and your product in a way that will make people interested in what you do and what you have to offer. Traditional methods of marketing have included print, radio and TV ads to attract potential clients and customers.  However, with the advent of information technology and newer ways to communicate through the internet, a newer and faster way of promoting one’s business has cropped up.  This is where digital marketing comes in. What is Digital Marketing? When we talk of digital marketing, we are really talking about all online efforts in marketing.  Channels such as search engines, social media, email marketing, and even websites are used to promote a particular product or service and to connect and engage their target market. With people spending more time online more than ever, it is a wise decision to move and concentrate your efforts to digital channels where prospective customers can be found. Digital Marketing uses the following assets to reach a wide audience online: A Website Blog Posts Social Media such as Facebook, Twitter and Instagram Infographics Interactive tools Branding assets like logos and fonts Through these assets, a digital marketer can come up with a variety of tactics to promote your business and service.  These are tactics that are often very new to those who are familiar with traditional marketing strategies. Tactics used by Digital Marketers Search Engine Optimization (SEO) In digital marketing, one of the most important things you need is to ensure that your website or Facebook page is easily found when doing a search on...

Continue Reading

The post Digital Marketing DC appeared first on SEO Services & Digital Marketing Agency in Washington DC.

How to Transform Your Business From a Commodity to a Superhero

by Keith James @ Website Design | Marketing | Search Engine Optimization

Fri May 29 07:35:40 PDT 2015

Every business can be transformed from a commodity to a superhero. After all, the goal of every business is to have a constant flood of new customers and clients. The problem is that almost everything has become a commodity. For your business to be successful, your customers can’t view your product or service as a […]

The post How to Transform Your Business From a Commodity to a Superhero appeared first on Website Design | Marketing | Search Engine Optimization.

Mobile-First: How You Can Prepare for Google’s New Index

by Jan Grundmann @ Searchmetrics SEO Blog

Tue Nov 15 23:42:53 PST 2016

Google has announced nothing less than the end of an era: Until now, a URL’s desktop version has been used as Google’s main index for evaluating websites and determining rankings. In the future, a site’s mobile version will be used. We look here at the most important questions and answers surrounding the mobile-first index – […]

The post Mobile-First: How You Can Prepare for Google’s New Index appeared first on Searchmetrics SEO Blog.

Unwrapping the Secrets of SEO: Why Mobile First Matters (and Doesn’t)

by Sebastien Edgar @ Searchmetrics SEO Blog

Tue May 02 05:57:21 PDT 2017

Much has been said – and will be – about Google’s mobile-first initiative. In today’s world, modern marketers surely will have to come to grips with the snack-sized love mobile users give to content versus desktop brethren who want to dine on a full meal. Another way to look at it is to compare the […]

The post Unwrapping the Secrets of SEO: Why Mobile First Matters (and Doesn’t) appeared first on Searchmetrics SEO Blog.

Successful Reconsideration Request [Infographic]

by seoptimer @ Seoptimer: Website Review and free SEO audit tool. White Label Option.

Mon Sep 09 01:58:35 PDT 2013

How to make successful reconsideration request and get out of Google jail! Source: http://www.gryffin.com/reconsideration/‎ This infographic was created as a collaboration between Gryffin Media and Backlinko.

The post Successful Reconsideration Request [Infographic] appeared first on Seoptimer: Website Review and free SEO audit tool. White Label Option..

SEO Benefits of .com Versus Everything Else

by Jordan Koene @ Searchmetrics SEO Blog

Mon Apr 06 05:57:20 PDT 2015

Should you go with a .com, .info, .org or dot-something else? Except in very rare instances, it’s almost always best to go with a .com domain name. Sure, you might need to do a .gov or a .edu, but for the vast majority of businesses a .com in your URL is best—for the reasons you […]

The post SEO Benefits of .com Versus Everything Else appeared first on Searchmetrics SEO Blog.

How many people search for SEO?

by seoptimer @ Seoptimer: Website Review and free SEO audit tool. White Label Option.

Wed Jul 11 01:10:21 PDT 2012

A very nice infographic about how big is SEO industry. It’s based on US data, but it gives a picture about worldwide popularity of SEO. What interested me is that the most popular month for looking up SEO is march. I was born in march...

The post How many people search for SEO? appeared first on Seoptimer: Website Review and free SEO audit tool. White Label Option..

New features: Meta robots, Bolds and Nofollow

by seoptimer @ Seoptimer: Website Review and free SEO audit tool. White Label Option.

Mon Jun 18 01:51:24 PDT 2012

Today I would like to introduce you new three features added to Seoptimer last week: detecting meta robots tag, counting bolds and strongs separately, counting and strikethrough nofollow links.  Meta Tag Robots Seoptimer.com now reads meta tag “robots”. If value contains “noindex”, test will fail because page...

The post New features: Meta robots, Bolds and Nofollow appeared first on Seoptimer: Website Review and free SEO audit tool. White Label Option..

Need a Mobile App? Pick One from a Google App Pack

by Helen Shaughnessy @ Searchmetrics SEO Blog

Thu Mar 10 14:43:50 PST 2016

    Mobile search surpassed desktop search last April and hasn’t looked back.  The mobile discovery mechanism has changed too. Where once you were lucky to get discovered by being an Editor’s Pick in an app store or on a Top 10 list at Lifehacker and elsewhere, Google is taking steps to put search in […]

The post Need a Mobile App? Pick One from a Google App Pack appeared first on Searchmetrics SEO Blog.

Optimizing Your Website for Google Quick Answer Boxes

by Dan Honkanen @

Mon Dec 19 15:23:29 PST 2016

For the person doing the Googling, Google Quick Answer Boxes are great—they provide concise, simple answers to a wide range of search queries and places them right at the top of the search engine’s first page. For the person trying to be found on Google, however, Google Quick Answer Boxes act as a bit of […]

The post Optimizing Your Website for Google Quick Answer Boxes appeared first on .

The Difference between Knee-jerk SEO and What You Need from Your SEO

by Michael Martinez @ SEO Theory

Tue May 02 05:30:34 PDT 2017

Every day across the world and the Web thousands of search engine optimization professionals give employees, employers, co-workers, clients, and other SEOs their opinions on a variety of topics.  The constant flow of opinion is healthy for the industry.  If…

Read more →

Local Search & “I-Want-to-Go” Micro-Moments

by Jen Schneider @ webShine

Thu Aug 04 09:00:30 PDT 2016

Your shoes are talking. It’s high time to get a fresh pair. So, you whip out your phone, and search for “shoe stores near me”. You see a results page with a map showing 3 shoe stores just down the street. Out the door you go. Micro-Moments That’s a micro-moment, according to Google; and a […]

The post Local Search & “I-Want-to-Go” Micro-Moments appeared first on webShine.

Inside the Making of Searchmetrics Visibility Guard

by Helen Shaughnessy @ Searchmetrics SEO Blog

Wed Mar 30 11:42:49 PDT 2016

  Here at Searchmetrics, we spend a lot of time listening to customers – gathering feedback to improve features of the service. We’re big fans of agile development, using our beta program to test and drive customer-requested improvements into our software before rolling out to a broader set of customers. Thanks to the support of […]

The post Inside the Making of Searchmetrics Visibility Guard appeared first on Searchmetrics SEO Blog.

Web design

by decidigital @ SEO Services & Digital Marketing Agency in Washington DC

Fri Sep 15 09:13:16 PDT 2017

In you have a business, you definitely deploy methods to reach out to your potential clients. Be it through posters or advertisements on TV, newspapers or through word of mouth through friends or relatives. This is all effective for a small local business. However, as the scope of business begins to expand, more sophisticated and advanced methods of advertising have to be deployed. In the world of internet, digital marketing is of utmost importance to reach your prospective customers. And the first step to make your presence felt on the internet is by creating a web site. A website will need a web design that is a combination of stunning looks, speed, and user readability. What does web design constitute of? Web design is made up of the website structure, its navigation, user interface, SEO, content management and much more. Good web design indicators Looks: The web design should be appealing enough to attract visitors to go through your website. With so much data on the internet, users just scroll over the website in one quick look. If it is attractive enough, it must be containing value adding information is the logic followed by users. Unattractive web design may make an impression that the business is not that well- established, authentic and professional. Placement: Strategically and logically placing content on your website will help the user find what he is looking for quickly. If the user doesn’t easily find what he is searching for on your website due to chaotic content placement, he will stop browsing and move on to another website. That is a situation you would want to avoid. Logically placing content will guide the user through the essentially searched content and lead him to action or sale, your intended goal. Give navigation more preference than overall look...

Continue Reading

The post Web design appeared first on SEO Services & Digital Marketing Agency in Washington DC.

Research Cloud + Content Performance: Search and Content in a New Dimension!

by Jan Grundmann @ Searchmetrics SEO Blog

Tue Jul 14 22:08:45 PDT 2015

With Research Cloud, we’ve completely reinvented our software’s research section to give you a convenient overview of all the important metrics on the performance of any domain. But we wouldn’t be Searchmetrics if we didn’t have more! Our brand-new, and revolutionary Content Performance solution, lets you now check your metrics, including holistic content KPIs, on a detailed page-level and who’s […]

The post Research Cloud + Content Performance: Search and Content in a New Dimension! appeared first on Searchmetrics SEO Blog.

Top 10 for only one domain in Google SERP

by seoptimer @ Seoptimer: Website Review and free SEO audit tool. White Label Option.

Fri Jul 20 01:37:57 PDT 2012

Is it possible that in top 10 of Google SERP there is only one domain? Yes! Here are some examples of SERPs in Google.pl (phrases in Polish). Keyword “upadłość triada” – 132 000 results, all top 10 for domain se.pl (keyword “bankruptcy triada” – event...

The post Top 10 for only one domain in Google SERP appeared first on Seoptimer: Website Review and free SEO audit tool. White Label Option..

SearchCap: Bing fact checking, Google mobile tips & Bing agency awards

by Barry Schwartz @ SearchCap: Daily Search Engine News Recap

Fri Sep 15 13:00:48 PDT 2017

Below is what happened in search today, as reported on Search Engine Land and from other places across the web.

The post SearchCap: Bing fact checking, Google mobile tips & Bing agency awards appeared first on Search Engine Land.

The Top 5 Ranking Factors for 2015: How Strong is Your Hand?

by Marcus Tober @ Searchmetrics SEO Blog

Thu Jul 30 06:21:18 PDT 2015

The Searchmetrics Ranking Factors study 2015 for Google.com is finally here! Once again we made the annual epic journey to the center of our data pool, analyzed, averaged and correlated for our lives, and more than once burned the midnight oil. Our mission as always: To figure out just what it is the top-ranking sites […]

The post The Top 5 Ranking Factors for 2015: How Strong is Your Hand? appeared first on Searchmetrics SEO Blog.

Why Your Business Needs a Content Marketing Strategy

by Keith James @ Website Design | Marketing | Search Engine Optimization

Tue Jun 02 05:57:48 PDT 2015

Content marketing is much more than just a buzz word that marketing experts use. Content marketing is a proven strategy for both increasing search engine results, leads and sales. In this article, I’ll show you how powerful a content marketing strategy can be for your business. You’ll also learn why those businesses that have a […]

The post Why Your Business Needs a Content Marketing Strategy appeared first on Website Design | Marketing | Search Engine Optimization.

Advanced SEO Techniques for 2017

by Michael Martinez @ SEO Theory

Fri Jul 07 05:30:10 PDT 2017

What makes an SEO technique “advanced”?  That’s a question I ask myself every year.  A lot of the “advanced” methods I first shared ten years ago, while still relevant today (because good SEO doesn’t change), are so widely used now…

Read more →

SearchCap: Google local business edits, AMP powered featured snippets & Bing Ads bid adjustments

by Barry Schwartz @ SearchCap: Daily Search Engine News Recap

Wed Sep 06 13:00:08 PDT 2017

Below is what happened in search today, as reported on and from other places across the web.

The post SearchCap: Google local business edits, AMP powered featured snippets & Bing Ads bid adjustments appeared first on Search Engine Land.

Google Partners Connect: Retail

by Amanda McGinnis @ Amplified Digital Agency St. Louis

Mon Aug 14 09:07:10 PDT 2017

The role brick and mortar retail stores play in shopping experiences is changing. Today’s shoppers are more informed, purposeful, and better prepared than ever before. In store traffic is decreasing, while local searches on mobile devices is rapidly increasing. Yet we find that when shoppers DO go in-store to make their purchases, their total purchase […]

Unwrapping the Secrets of SEO: Getting Ranked Into An Answer Box

by Holly Miller @ Searchmetrics SEO Blog

Tue May 16 05:00:37 PDT 2017

Google increasingly responds to search queries with enhanced organic listings in the form of so-called answer boxes. The trick for modern marketers is understanding which of your keywords are most likely to find the sweet spot for this coveted Direct Answer box. In the battle to increase online visibility, marketers must identify the keywords they […]

The post Unwrapping the Secrets of SEO: Getting Ranked Into An Answer Box appeared first on Searchmetrics SEO Blog.

Emotional SEO: Finding your online Cookie Monster

by Jordan Koene @ Searchmetrics SEO Blog

Tue Apr 05 09:39:15 PDT 2016

In Apple’s latest iPhone 6s ad, Sesame Street’s Cookie Monster becomes the perfect pitchmonster for the Siri voice assistant. He uses it to set a timer for (you guessed it) baking cookies, and then agonizingly waits while also having Siri play Jim Croce’s “Time in a Bottle”. It’s emotional marketing at its best: For millions […]

The post Emotional SEO: Finding your online Cookie Monster appeared first on Searchmetrics SEO Blog.

Postcards from China: Branding and Creating Chinese Names for International Companies

by Marcus Pentzek @ Searchmetrics SEO Blog

Tue Jun 20 04:19:07 PDT 2017

A company’s name is the most ubiquitous part of its brand. It’s what people type into Google, it’s on business cards, stationery and coffee cups. Even when a logo is universally-recognized, people see the swoosh and instantly think the name, “Nike.” That’s why a name is so important. That’s why Anderson Consulting spent a reported […]

The post Postcards from China: Branding and Creating Chinese Names for International Companies appeared first on Searchmetrics SEO Blog.

Alexa, How Do I Beat Amazon? Online and The Big Brand Conundrum

by Holly Miller @ Searchmetrics SEO Blog

Tue Mar 21 11:29:23 PDT 2017

As the world of online search increasingly gets more technical, with sophisticated algorithms and voice commands becoming an essential part of  everyone’s marketing toolkit, we in the industry must continue to remind ourselves that our core mission is to address the needs of humans who are looking for online moments that matter. Wil Reynolds, founder of Seer […]

The post Alexa, How Do I Beat Amazon? Online and The Big Brand Conundrum appeared first on Searchmetrics SEO Blog.

Unwrapping the Secrets of SEO: Optimizing for the Smart Speaker Wars

by Jordan Koene @ Searchmetrics SEO Blog

Mon Jul 24 16:33:14 PDT 2017

Are you ready for your oral exams? The new smart speaker voice assistant category could be the biggest test yet for companies relying on the world of online search to make money. But don’t count on simply tweaking your existing search engine optimization strategies to succeed. In our latest Unwrapping the Secrets of SEO, we detail some […]

The post Unwrapping the Secrets of SEO: Optimizing for the Smart Speaker Wars appeared first on Searchmetrics SEO Blog.

Searchmetrics Ranking Factors: Rebooting for Relevance

by Holly Miller @ Searchmetrics SEO Blog

Thu Dec 01 05:23:40 PST 2016

The end of the year is a time for reflection, planning and preparation for the coming new year. But it also gives us a chance to become more mindful of our approach and seize the opportunity to do things differently.  That’s why we’re rebooting our annual Searchmetrics Ranking Factors whitepaper, available for download beginning December […]

The post Searchmetrics Ranking Factors: Rebooting for Relevance appeared first on Searchmetrics SEO Blog.

How to Surpass Your Competition Through a Website Analysis Service

by Raam @ infoYOGIS

Sat Apr 28 03:32:48 PDT 2012

When many online entrepreneurs look towards the possibilities that exist with the Internet, they see a marketplace where billions of consumers exist from all over the world.  This idea of global accessibility helps many to envision financial security and the extreme possibility of great success.  Unfortunately, what many overlook is that along with access to...

Unwrapping the Secrets of SEO: Planes, Trains and Search Optimization

by Sebastien Edgar @ Searchmetrics SEO Blog

Tue Jul 11 03:57:36 PDT 2017

The summer is in full swing, Searchmetrics is releasing its new Travel Industry Ranking Factors report, and planes, trains and automobiles are on many consumers’ minds. So it seems that now would be as good a time as any to take a crack at Unwrapping the Secrets of SEO for travel aggregator websites such as TripAdvisor, Yelp […]

The post Unwrapping the Secrets of SEO: Planes, Trains and Search Optimization appeared first on Searchmetrics SEO Blog.

Cozy Up or Break Up: Why Marketers Must Embrace Location-Aware Trends

by Sebastien Edgar @ Searchmetrics SEO Blog

Tue Jan 31 00:00:34 PST 2017

What’s the three most important aspects of a property? Location, location and – you guessed it – location! Never has that been more true in the world of online search and content marketing. As mobile increasingly becomes the focus of Google and other search engines, the ability for consumers to find a meal, a supermarket […]

The post Cozy Up or Break Up: Why Marketers Must Embrace Location-Aware Trends appeared first on Searchmetrics SEO Blog.

Top 5 Reasons you should be using Search Engine Marketing

by Caitlyn Hepler @ Amplified Digital Agency St. Louis

Fri Sep 15 11:50:01 PDT 2017

When people realize they want or need something, they instinctively turn to their search engine of choice, and for 1.2 billion people, that search engine is Google.1 We are all familiar with the general process of using a search engine – After you type something into the search bar, it responds with a list of […]

Recapping Digital Summit: With Content, It’s the Heart that Matters

by Jordan Koene @ Searchmetrics SEO Blog

Tue Apr 12 16:54:35 PDT 2016

With last week’s Digital Summit Los Angeles now in the rear-view mirror, it should be clear why the theme, “transforming the future of the digital commerce ecosystem,” only hinted at the sweeping changes digital marketers are facing. New rules are challenging them to get more creative in reaching customers. The April 5th – 6th summit, […]

The post Recapping Digital Summit: With Content, It’s the Heart that Matters appeared first on Searchmetrics SEO Blog.

Simple Tips for Search Engine Optimization Methods

by Raam @ infoYOGIS

Thu Mar 01 02:15:56 PST 2012

Improving your website ranking is a race, often to the death (of the other websites). If you have created an online business only to find it struggling in a mire at the lower portion of search engine rankings lists, then you need to take steps to make sure that you start to improve your website,...

SEO is easy, really

by Stephane Lagrange @ Web Target Inc

Sun Apr 09 13:43:11 PDT 2017

SEO, or Search Engine Optimization, is the science of getting the content of your website in front of people doing searches on Search Engines such as Google and Bing. SEO is […]

The post SEO is easy, really appeared first on Web Target Inc.

Why Heaving Bosoms Help You Win Online

by Jordan Koene @ Searchmetrics SEO Blog

Thu Aug 25 11:59:41 PDT 2016

  “Oh Lucas, you’re such a tease,” Lady Colebrook replied. Helena had a vision of her thrusting out her well-endowed cleavage by way of offering an inducement. “Do you like to see me beg, is that it?”. -Excerpt from To Save a Sinner by Adele Clee It’s not very often that romance novels and artificial […]

The post Why Heaving Bosoms Help You Win Online appeared first on Searchmetrics SEO Blog.

Easy Search Engine Optimization Anyone Can Do

by Michael Martinez @ SEO Theory

Tue May 23 05:30:13 PDT 2017

It’s hard to write an article like this without talking about the need for SEO industry standards or pointing out the immense competition among SEO consultants, agencies, tool providers, and (e)book authors for your business dollars.  So I will begin…

Read more →

Smart Reporting: Create Role Specific Reports in Seconds

by Jordan Koene @ Searchmetrics SEO Blog

Wed Dec 09 04:57:44 PST 2015

Good, insightful reports are essential to online business. Depending on the user the KPIs that need to be integrated are different: A CMO needs a high level overview, whereas a SEO needs a detailed report. What sounds easy is often very difficult in practice – and time consuming.   If you have experience creating reports […]

The post Smart Reporting: Create Role Specific Reports in Seconds appeared first on Searchmetrics SEO Blog.

Manage Owners, Users and Associates in Google’s Search Console

by Jordan Gardiner @ Ignite Digital

Mon Mar 13 13:18:34 PDT 2017

In Google’s Search Console, there are three supported roles; Owner, User and Associate.  Each of these roles has various levels of control and access in Search Console.  This article will teach you about these roles and how to Add and Delete each. Owner: This role has full control.  There are two types of Owners, Verified and Delegated. Owners can add and remove users, configure settings, view all data, and use all tools. A property must have at least one verified owner, or there will be no access to the property/website. A Verified Owner has performed actions to verify ownership of the property. A Delegated Owner has not verified ownership of the property but has been added by a Verified owner.

The post Manage Owners, Users and Associates in Google’s Search Console appeared first on Ignite Digital.

Set Up Google My Business

by Jordan Gardiner @ Ignite Digital

Fri Jan 27 11:43:46 PST 2017

Google My Business is an important tool to use for local search.   It allows you to stand out when someone Googles your business.  Google My Business will show your listing front and center with all the important information a potential customer needs to find you right away! This article will teach you how to set up a Google My Business account. Go to the Google My Business Website and click Start Now. Log into your Google Account or create a new one. Add the information about your Business. Then click Continue.   Depending what appears on screen, follow the instructions below. You see your business Click on the business listing in the search results. You’ll then have to confirm that

The post Set Up Google My Business appeared first on Ignite Digital.

WHY SHOULD MY BUSINESS HAVE A BLOG?

by Kenny Marcum @ 301 Interactive Marketing

Mon Feb 10 07:41:25 PST 2014

  The Internet is serious business beset by a sea of competitors fumbling for that top spot on Google. I’m here to help you begin the steps to forming a plan to quit fumbling for a better SERP (search engine result page) position. It’s rather simple, so the cold sweats and shaky hand trying to

The post WHY SHOULD MY BUSINESS HAVE A BLOG? appeared first on 301 Interactive Marketing.

Starting Seoptimer.com blog!

by seoptimer @ Seoptimer: Website Review and free SEO audit tool. White Label Option.

Thu May 17 01:43:05 PDT 2012

Hi and welcome to Seoptimer.com blog. We’ll be posting here about tips and tricks in SEO, that you can use on your website. Moreover we will inform you about changes and new features in Seoptimer tool.  Feel free to ask us about things you would...

The post Starting Seoptimer.com blog! appeared first on Seoptimer: Website Review and free SEO audit tool. White Label Option..

What ”Call Mom” Has to Do With Search Volume and Your Content Strategy

by Jan Grundmann @ Searchmetrics SEO Blog

Fri Jun 12 05:55:23 PDT 2015

Did you know, that on average the keyword ”Call Mom” is searched for 300K times per month in the US and 99% of that is from smartphones? Whether or not on purpose, in this case (the voice function sends its regards), the information on the device distribution of the keyword search volume is worth its weight […]

The post What ”Call Mom” Has to Do With Search Volume and Your Content Strategy appeared first on Searchmetrics SEO Blog.

Google AdWords & Shopping: These Companies Advertise The Most

by Jan Grundmann @ Searchmetrics SEO Blog

Tue Jul 07 23:16:13 PDT 2015

We have analyzed the two most important advertising forms in the U.S. search results of google.com – Google AdWords and Google Shopping (Product Listing Ads, PLA). The results of the study can be downloaded as a whitepaper below. It contains findings about the 10 biggest advertisers in AdWords & Shopping as well as information about the […]

The post Google AdWords & Shopping: These Companies Advertise The Most appeared first on Searchmetrics SEO Blog.

Searchmetrics Content Experience: The Writer’s View

by Stephen Bench-Capon @ Searchmetrics SEO Blog

Wed Sep 06 01:46:37 PDT 2017

One of the features of our new Searchmetrics Content Experience (SCE) we’re particularly proud of is the way it raises the efficiency of collaboration throughout an organization. This is obviously a huge benefit for the content owner, the person responsible for publication, but what about for the writers themselves? Here, we explore what it’s like […]

The post Searchmetrics Content Experience: The Writer’s View appeared first on Searchmetrics SEO Blog.

Why the Trump White House Is Having Trouble Performing

by Kirby Burke Jr. @ Searchmetrics SEO Blog

Wed May 17 04:57:13 PDT 2017

President Trump’s first 100 days in office is an important benchmark. The American electorate wants to see what any president has (or hasn’t) done, and whether that person has held true to the promises made on the campaign trail. In this spirit, I’m revisiting a look at the WhiteHouse.gov site’s performance to see how it […]

The post Why the Trump White House Is Having Trouble Performing appeared first on Searchmetrics SEO Blog.

Creating an AdWords Account

by Jordan Gardiner @ Ignite Digital

Wed Jan 25 07:23:20 PST 2017

Creating an AdWords account will give you the basis for a Search Engine Marketing (PPC) strategy.  PPC Advertising allows you to attract more customers as well as the ability to reach the right customers at the right time and it gives you the flexibility to advertise in specific locations. This article will teach you how to set up your own AdWords Account for your business. 1. To begin you’ll have to go the AdWords Homepage and click Start now. 2. Enter the email address you’ll want to use to sign into your AdWords account. 3. Enter the Website URL of your business that you would like to advertise for. 4. Optional – You can select Yes or No to receive tips

The post Creating an AdWords Account appeared first on Ignite Digital.

NEW: Mobile SEO Visibility – Prepare yourself for the huge Google Mobile Update on April 21st

by Marcus Tober @ Searchmetrics SEO Blog

Wed Mar 18 03:44:35 PDT 2015

How my website performs in mobile searches on smartphones is increasingly different to my desktop performance. Particularly now that Google has announced it will release an update on April 21st, which will have a significant impact on websites that are NOT mobile friendly. According to Google Webmaster Trends Analyst Zineb Ait Bahajji the coming Mobile […]

The post NEW: Mobile SEO Visibility – Prepare yourself for the huge Google Mobile Update on April 21st appeared first on Searchmetrics SEO Blog.

Google Strikes Again: Big Changes to Direct Answers, Online Dictionaries

by Jan Grundmann @ Searchmetrics SEO Blog

Mon Jul 17 08:52:39 PDT 2017

So far this year, we’ve seen the Phantom V update from Google and “Fred,” an algorithmic update that still remains difficult to parse for its true meaning. Now there’s another update, unconfirmed by Google that is rocking the search engine results page. Beginning in the last week of June, there’s been sharp fluctuations in mid-tier results, […]

The post Google Strikes Again: Big Changes to Direct Answers, Online Dictionaries appeared first on Searchmetrics SEO Blog.

Using Data to Help Save the World

by Jordan Koene @ Searchmetrics SEO Blog

Thu May 12 07:52:07 PDT 2016

At Searchmetrics, big data is not only the heart and soul of our Enterprise Suite, it’s a the passion that drives our team. That’s why we celebrate when one of our own directs such enthusiasm toward helping make the world work and play better. Data scientist Abhishek Thakur recently took home awards in the U.S. […]

The post Using Data to Help Save the World appeared first on Searchmetrics SEO Blog.

Strengthening Search and the Future of the Spoken Word

by Sebastien Edgar @ Searchmetrics SEO Blog

Wed May 11 11:04:17 PDT 2016

by Tyson Stockton and Sebastien Edgar    When Google evolves, search quakes. As the search giant, Bing and others tinker (sometimes publicly, sometimes not) with their respective algorithms, marketers must always remain on war footing to respond quickly to the seismic ripples that such actions could bring to their businesses, according to presentations at the […]

The post Strengthening Search and the Future of the Spoken Word appeared first on Searchmetrics SEO Blog.

Online Reputation Management – Managing online brand experience through Search and Content Optimization

by Daniel Furch @ Searchmetrics SEO Blog

Thu Mar 30 03:47:13 PDT 2017

Reputation matters. People buy brands they trust and read news they believe. When the BBC publishes a story about Antarctic penguins flying to South America, people believe it because of the broadcaster’s strong reputation for credibility. April Fool’s jokes are themselves a tool to add percentage points to a corporation’s reputation as likeable, friendly and […]

The post Online Reputation Management – Managing online brand experience through Search and Content Optimization appeared first on Searchmetrics SEO Blog.

New Horizons: Online Experts Weigh in On Google Home and Voice Search

by Daniel Furch @ Searchmetrics SEO Blog

Tue Aug 15 02:49:33 PDT 2017

Google Home, the voice-powered smart speaker that lets users ask the Google Assistant questions, has been on the US market since November 2016. With the device now becoming available internationally, we took the opportunity to ask a number of experts about their experience with Google Home so far, and what it could mean for the […]

The post New Horizons: Online Experts Weigh in On Google Home and Voice Search appeared first on Searchmetrics SEO Blog.

How to Win the Ring in the App Dating Game

by Jordan Koene @ Searchmetrics SEO Blog

Thu May 26 08:09:59 PDT 2016

Choosing a mobile app can be like going on an amazingly bad first date. At the outset you’re not sure you’re compatible, but you can’t help digging the look. Then you meet up. Within seconds, you realize it’s a Venus-Mars kind of thing. You’re bored, wonder about ongoing performance issues, and often end up stuck […]

The post How to Win the Ring in the App Dating Game appeared first on Searchmetrics SEO Blog.

PPC Marketing Tysons

by decidigital @ SEO Services & Digital Marketing Agency in Washington DC

Tue Aug 22 14:52:33 PDT 2017

Businesses need marketing to be able to survive.  You need to be able to go beyond what your competition has to offer and convince your clients and customers that you’re the best people for the job.  So a proper marketing strategy is very important especially if you run your business online. As more and more people find themselves online, marketing your product or service is no longer limited to mediums such as print media, radio or TV.  In order to catch a wider audience you need to be smart and strategic with how you market on the internet.  You need to consider who your audience is, what channels you will use to market online and make sure to be ready to change strategies in a moment’s notice.  This are all important in digital marketing. Pay-Per-Click Marketing One strategy for online or digital marketing is what we call pay-per-click marketing or commonly known as PPC Marketing.  This is definitely a strategy many companies use to attract the attention of potential customers and clients and can easily allow a business or a company earn hundreds or thousands of dollars just by increasing their reach through this method. But before we begin I guess we need to first understand what PPC is and how it works online. What is PPC? Pay-per-click marketing or PPC is a strategy by which companies create ads for themselves that can appear on various websites or search engines to increase their network reach.  Companies use specific key words so that their business site will appear after doing a search that is related to the indicated keyword.  For example, I am in the business of selling toys and collectibles.  So I could set the keyword for my PPC marketing strategy to “toys” and “collectibles” and whenever someone searches for...

Continue Reading

The post PPC Marketing Tysons appeared first on SEO Services & Digital Marketing Agency in Washington DC.

The Era of Agile Content Creation Backed by Deep Learning

by Jordan Koene @ Searchmetrics SEO Blog

Thu Sep 22 09:43:16 PDT 2016

  Creating new content, developing a new idea or pouring resources into a new product is always fraught with risk, for businesses both large and small. Even when you’re reasonably sure you’re on the right track (in our case, focusing on agile content creation backed by deep learning), you must wait patiently for that “Aha! moment. ” It’s […]

The post The Era of Agile Content Creation Backed by Deep Learning appeared first on Searchmetrics SEO Blog.

Domain Authority Consolidation: An Observation of dictionary.com

by Holly Miller @ Searchmetrics SEO Blog

Tue Jul 12 14:25:02 PDT 2016

by Holly Miller and Sebastien Edgar   A few weeks ago, we noticed five dictionary related domains on the Searchmetrics list of Top 100 SEO Visibility (although technically thesaurus.com is part of the dictionary.com domain), a curious trend since these domains technically all provide the same experience: define the word. However, we noticed recently one […]

The post Domain Authority Consolidation: An Observation of dictionary.com appeared first on Searchmetrics SEO Blog.

Google Brand-eCommerce “Update” causing fluctuations

by Marcus Tober @ Searchmetrics SEO Blog

Sun Feb 08 05:41:15 PST 2015

In the recent days the rumors of a new Google update went viral. Many webmasters have seen ranking fluctuations, but so far Google has not provided any detailed information. We had a look at the changes on search engine results pages, which mainly affect brands e-commerce and apparently mobile rankings. Both developments seem to not […]

The post Google Brand-eCommerce “Update” causing fluctuations appeared first on Searchmetrics SEO Blog.

Bad SEO Advice You Should Still Avoid

by Michael Martinez @ SEO Theory

Thu Jun 22 05:30:34 PDT 2017

I should create a “Bad SEO Advice” category and collect all the articles I have written about it through the years in one place.  There are days when I am tempted to go back and “update” old articles about bad…

Read more →

Unwrapping the Secrets of SEO: “What Should I Write About?”

by Holly Miller @ Searchmetrics SEO Blog

Tue Feb 21 13:17:53 PST 2017

“What should I write about?”   Anyone asking this question might often have two answers. There are two opposing forces one must consider: “What’s happening in our business?” and “What truly matters to our customers?” We’re Unwrapping the Secrets of SEO this week to discuss this conundrum: What should you write about? If you Google “what […]

The post Unwrapping the Secrets of SEO: “What Should I Write About?” appeared first on Searchmetrics SEO Blog.

Are Online Directories Still Relevant to Your SEO Strategy?

by Todd Hooge @

Mon Dec 21 08:27:05 PST 2015

About 20 years ago, as the Internet was really taking off, businesses flocked to the idea of having a website. And as more and more businesses got on board, the Internet got crowded - fast. There became a desperate need for a way to catalog all of the information that was being published at breakneck speed. Search engines worked fine, but they weren’t great. They weren’t robust enough, and websites weren’t detailed enough. Things were still in their infancy. Enter the online business directory.

The post Are Online Directories Still Relevant to Your SEO Strategy? appeared first on .

Finance Ranking Factors: How Bankrate Uses Relevant Content To Perform on Google

by Stephen Bench-Capon @ Searchmetrics SEO Blog

Wed Jun 07 05:00:38 PDT 2017

The latest Searchmetrics ranking factors study shows how relevant content is vital for finance industry websites looking to perform on Google search. Finance is the subject of a Searchmetrics series of ranking factor studies that focus on a specific industry. Amongst the findings, the analysis shows that relevant, structured content is even more vital for […]

The post Finance Ranking Factors: How Bankrate Uses Relevant Content To Perform on Google appeared first on Searchmetrics SEO Blog.

Google Mobile Update/ Mobilegeddon: Winners and Losers US

by Marcus Tober @ Searchmetrics SEO Blog

Fri Apr 24 20:10:12 PDT 2015

Mobilegeddon is here. We have fresh data in the software and now there are some significant changes visible in the data. Although Google communicated that the rollout would probably last a week or more, we can see some winners and losers already. These first results may be (yet) considered as preliminary when it comes to some examples, but […]

The post Google Mobile Update/ Mobilegeddon: Winners and Losers US appeared first on Searchmetrics SEO Blog.

RankBrain, AI, and the Evolving Anatomy of Google

by Tom Wells @ Searchmetrics SEO Blog

Mon Nov 09 15:25:38 PST 2015

Google has created a buzz in the online community by revealing that part of its search algorithm now operates on a machine learning basis, namely RankBrain. Not only this, but the previously unknown RankBrain has been confirmed as the third most important ranking signal for generating search results. This is a significant development as the […]

The post RankBrain, AI, and the Evolving Anatomy of Google appeared first on Searchmetrics SEO Blog.

Mobilegeddon 2: Are You Facing Godzilla or a Gazelle?

by Jordan Koene @ Searchmetrics SEO Blog

Tue Apr 19 11:09:33 PDT 2016

In Hollywood, a box office smash inevitably leads to a sequel or two to keep sales humming. The view from the Googleplex is no different: Coming to screens this May, “Mobilegeddon 2” promises another potentially perilous journey into the world of mobile search. In the past few weeks leading up to the rollout of its […]

The post Mobilegeddon 2: Are You Facing Godzilla or a Gazelle? appeared first on Searchmetrics SEO Blog.

Amazing Web Design Services in Maryland

by decidigital @ SEO Services & Digital Marketing Agency in Washington DC

Tue Aug 08 09:25:03 PDT 2017

When it comes to web design services, it seems as though the general public is quite fascinated with all the advances of each component.  The process really is interesting because throughout web design, a person can implement whatever style and language they wish for when it comes to building and generating their own website!  Many web creators think that just because they have a great idea, that’s all they will need and can pay a couple of dollars a month for a basic and cheap looking website.  If you are wanting to place your website in the more professional schemes of things, you will most definitely want to go with an upstanding web design service and today, we are going to be talking web design services in Maryland. Deci Digital is a company that works to create website design, search engine optimization, search engine marketing, corporate and small business web site design, database development in Maryland, mobile web development, web site hosting, web site marketing, pay per click management and content management. What a lot of people fail to realize is that web design is crucial from the construction through the actual  web design procedure, operation and search engine marketing and optimization.  Deci Digital will take focus on the big picture, staying within your budget, while designing a first-class product.  This company comprehends web design from the true inside out. We generate sites with attendance to push the restrictions of what you may expect from the world wide web. Understanding Each Service That Deci Digital Has to Offer There are quite a few services in which this company deals with and to help you better understand each of those specific services, I am going to explain those out in listing format. Web Hosting: Modified web solutions that will meet your...

Continue Reading

The post Amazing Web Design Services in Maryland appeared first on SEO Services & Digital Marketing Agency in Washington DC.

Internet Marketing in Washington DC

by decidigital @ SEO Services & Digital Marketing Agency in Washington DC

Fri Aug 18 08:36:53 PDT 2017

Marketing is an important portion of any business.  Good marketing can make or break a business so it’s important to choose the right tactic and strategy when it comes to creating an awareness of your business.  Traditional marketing tools have often used print, radio and TV as ways to create that awareness and attention to your business and therefore generate leads. Any self-respecting business will make sure to have at least print media as a marketing tool by printing brochures and flyers.  They can then be distributed in different events, conferences or in business meetings that can help generate leads and drum up awareness and attention for a business.  However, a new channel has emerged where any business has to capitalize.  This is the internet.   Marketing on the Internet The internet is a media channel that has the widest reach compared to any other media.  You can reach a world-wide audience over the internet which means you can really market not just in your local Washington, DC or even just in the US but the rest of the world.  If you have a product or service that everyone can use regardless of where you are in the world, then the internet is the place to be. The great thing about internet marketing, or also often known as digital marketing, is that it allows you to use the internet to generate awareness and sales leads for your business, regardless of where they are in the world.  Unlike traditional print, radio and TV media which has limited reach and coverage, the internet is limitless and can get your business viral easily with the right tactics and tools.   Tactics and Tools Email Marketing If you ever receive mail, you know that you will receive marketing materials to your address on a...

Continue Reading

The post Internet Marketing in Washington DC appeared first on SEO Services & Digital Marketing Agency in Washington DC.

The Most Actionable SEO Tips Ever

by steve @ Web Gnomes

Wed Sep 25 02:03:38 PDT 2013

Everyone loves a good tip, but unfortunately, many of the SEO tips floating around have become outdated. And even if a tip is still current, it’s usually not very actionable. To solve this problem, I contacted some of the best SEOs in our industry and asked a simple question: What is your absolute best, most […]

Why Is Google Punishing Media for Old Content?

by Jordan Koene @ Searchmetrics SEO Blog

Thu Apr 14 12:05:43 PDT 2016

It hasn’t been a good week for the publishing industry. More than two dozen of some of the biggest brands in media, including Apple, The New York Times, The Washington Post and Time Inc., experienced steep plunges in online visibility, caused by what we suspect are sweeping changes Google is making to branded search results. […]

The post Why Is Google Punishing Media for Old Content? appeared first on Searchmetrics SEO Blog.

Google Panda Update 4.2: Are there any results yet?

by Marcus Tober @ Searchmetrics SEO Blog

Fri Jul 24 04:55:04 PDT 2015

After ten long months since the last Panda update, it seems that Google has begun its roll-out of Panda 4.2. We have completed a rapid analysis to present the first winners and losers after this update in this week’s SEO Visibility. The roll-out of this Panda update is expected to take several months to be […]

The post Google Panda Update 4.2: Are there any results yet? appeared first on Searchmetrics SEO Blog.

How to add Seoptimer button into Firefox SeoQuake extension

by seoptimer @ Seoptimer: Website Review and free SEO audit tool. White Label Option.

Fri Aug 03 01:48:54 PDT 2012

A short video guide on how to add the Seoptimer button into SeoQuake for Firefox. Below is a code to SeoQuake setting: [NAME]=Seoptimer Analysis [TITLE]=Seoptimer [URL_R]=http://www.seoptimer.com/check.php?url={url}&utm_source=browser&utm_medium=plugin&utm_campaign=seoquake [FAVICON]=http://www.seoptimer.com/images/favicon.ico Link to the video: http://www.youtube.com/watch?v=BuBVqWKnHhA

The post How to add Seoptimer button into Firefox SeoQuake extension appeared first on Seoptimer: Website Review and free SEO audit tool. White Label Option..

Google Phantom V Update: There and Back Again?!

by Daniel Furch @ Searchmetrics SEO Blog

Wed Feb 15 06:30:31 PST 2017

Here we go again! For those who’ve missed it, the last few weeks have been a bit rocky for online marketers’ visibility stats – peaking toward the end of last week (CW 6/2017). There’s been lots of speculation that the culprit is the rollout of Google’s “mobile-first” index. One theory making the rounds is that […]

The post Google Phantom V Update: There and Back Again?! appeared first on Searchmetrics SEO Blog.

Competitive Keywords: Own Yours, Discover Others with New Tool

by Helen Shaughnessy @ Searchmetrics SEO Blog

Thu Mar 24 11:30:41 PDT 2016

  In the world of search, knowledge is power. Good keywords leave you fighting for a seat at the table, and then battling for scraps with potentially thousands of competitors. Great keywords mean you get served the best cuts of meat in your own private dining room. Trouble is, it’s been painfully tedious to figure […]

The post Competitive Keywords: Own Yours, Discover Others with New Tool appeared first on Searchmetrics SEO Blog.

12 SEO best practices to boost your Content Marketing performance

by Stephane Lagrange @ Web Target Inc

Mon Apr 24 13:10:31 PDT 2017

Now that you know that SEO is really easy, we’ve compiled 12 fairly straight forward & very effective best practices to take you a step further toward optimizing the SEO reach of your content. After […]

The post 12 SEO best practices to boost your Content Marketing performance appeared first on Web Target Inc.

Lunch & Learn at webShine

by Fletcher Keeley @ webShine

Fri Apr 28 10:32:15 PDT 2017

To maintain our high quality of SEM services, the webShine team meets once a month over lunch for, what we have named “Lunch and Learn.” In each of these meetings, two or more of our team members present about topics pertinent to search engine marketing. In February, for example, we saw presentations on Screaming Frog’s […]

The post Lunch & Learn at webShine appeared first on webShine.

Social Media Marketing in Arlington

by decidigital @ SEO Services & Digital Marketing Agency in Washington DC

Fri Aug 11 09:24:20 PDT 2017

The presence of social media has absolutely taken our modern-day society by storm and it continues to grow it seems as though every month or so!  It seems like everyone and their grandmother has some type of social media page that they will check on a daily basis.  Hey, that’s just our society now days!  Whether you’re in Arlington or some other location, social media will always have such a powerful and influential pull on our society. Have any of you heard of social media marketing before?  Well, today we are going to be discussing social media marketing within the Arlington area.  We are going to be introducing to you a great company designed especially for social media marketing in Arlington! First Off, What Is Social Media Marketing? Social media marketing is a specific technique in which will refer to the overall procedure of gaining traffic or specific attention throughout various social media sites.  Such sites will include the most popular, Instagram, Facebook, and Twitter. Introducing Thrive Internet Marketing Thrive is a company which operates online throughout the world, helping people find their place in success online.  Thrive does have three office locations and those locations are in Dallas/Fort Worth Metroplex, Orlando, as well Myrtle Beach.  This company holds quite the amazing reputation for being able to handle any type of online business task that a person or company may have.  There are a lot of services in which Thrive handles, but today we are only going to focus on the social media aspect of those specific services.  Below in a list format, we are going to provide out a more detailed look at those services. Web Design and Development: This category is under the Social Media section and the web design and development focuses mainly upon helping and advising...

Continue Reading

The post Social Media Marketing in Arlington appeared first on SEO Services & Digital Marketing Agency in Washington DC.

Google Mobile Update: Everything You Need To Know

by Marcus Tober @ Searchmetrics SEO Blog

Thu Apr 16 08:13:58 PDT 2015

The Google Mobile Update, announced at the end of February – Release: April 21, 2015 – makes mobile friendliness a Ranking Factor and means significant effects on rankings in mobile search results. This update is expected to be larger than Panda and Penguin. Websites that are not mobile-friendly are highly vulnerable to losing rankings and […]

The post Google Mobile Update: Everything You Need To Know appeared first on Searchmetrics SEO Blog.

Excel Add-Ins for Searchmetrics Data: Number Crunching and Dynamic Excel Reports with e4SEO

by Daniel Furch @ Searchmetrics SEO Blog

Thu Apr 28 08:06:10 PDT 2016

We have great news for all Excel fans and users: there is now a dedicated Excel add-in for our data, which lets you export data from the Suite straight into Excel. “e4seo” enables you to process large amounts of data from our software and create individual reports without having to use a complicated workaround. And […]

The post Excel Add-Ins for Searchmetrics Data: Number Crunching and Dynamic Excel Reports with e4SEO appeared first on Searchmetrics SEO Blog.

UX Tips & 100K Organic Visits

by steve @ Web Gnomes

Mon Nov 19 03:28:20 PST 2012

Before I dive into this week’s exciting recap, I need to add a quick addendum to the search result hijacking post that was featured last week. In that post, Dan Petrovic describes how he was able to hijack the search results of four different websites by posting duplicate versions of their content on pages with […]

Top 10 Google Penguin Infographics

by seoptimer @ Seoptimer: Website Review and free SEO audit tool. White Label Option.

Fri Jun 29 01:21:14 PDT 2012

Top 10 of most interesting and funny info graphics about Google Penguin. 1. Facts about Google Penguin Source: http://blog.attachmedia.com/google-penguin-infografia/ 2. Google Penguin Algorithm Change 2012 Source: http://www.ewebmarketing.com.au/blog/how-to-protect-your-site-against-future-google-penguin-updates-infographic/ 3. Don’t upset the Penguin Source: http://www.callowaygreen.com/blog/2012/05/10/google-penguin-update/

The post Top 10 Google Penguin Infographics appeared first on Seoptimer: Website Review and free SEO audit tool. White Label Option..

Flowers, Chocolate and Data: Valentine’s Day Takes Many Forms

by Sebastien Edgar @ Searchmetrics SEO Blog

Tue Feb 07 07:10:19 PST 2017

“Will you be my Valentine?” The heart may want what it wants, but how we choose to demonstrate love (or lust) for a significant other isn’t universal on Valentine’s Day. As people load up Cupid’s arrow, I decided to take a gander through our massive search database to see if I could suss out any differences in approach […]

The post Flowers, Chocolate and Data: Valentine’s Day Takes Many Forms appeared first on Searchmetrics SEO Blog.

Webinar: How to Start Your Own Internet Marketing Agency

by Raam @ infoYOGIS

Wed Aug 01 02:56:56 PDT 2012

Do YOU want to start your own, highly profitable, Internet Marketing Agency in your area? Forget about local marketing and SEO Consulting… they don’t pay as much as an AGENCY can demand. I know this because I own an IM Agency since 2005 and I have taken this business from nothing to Asia’s largest. We...

A Strategic Approach To Small Business SEO

by Fletcher Keeley @ webShine

Thu Dec 01 08:18:21 PST 2016

Here at webShine we often work with small, local clients to execute SEO strategies. Often we hear the question, “how can we compete with [large company] on the search engine results page?” It’s a legitimate question and the task of competing with large, big-budget SEO operations is a tough one. Fortunately, what big companies gain […]

The post A Strategic Approach To Small Business SEO appeared first on webShine.

Set Up Google Analytics Tracking

by Jordan Gardiner @ Ignite Digital

Tue Feb 14 06:57:32 PST 2017

Implementing Google Analytics tracking is vital to your digital strategy as you can track and analyze data resulting from your website and online efforts. This article will teach you how to find your Google Analytics Tracking ID and how to set up tracking. Finding your Tracking ID or Tracking Code Snippet Sign into your Google Analytics Account. Click the Admin tab. Select the account from the drop-down box under Account. Under the Property column click Tracking Info then click Tracking Code. Decide how you would like to implement your tracking code: Website Tracking Use this Universal tracking code for the chosen property and copy and paste it into every web page that you want to track. PHP Implementation Use the code from Website

The post Set Up Google Analytics Tracking appeared first on Ignite Digital.

Making WhiteHouse.Gov Great Again: How Trump Webmasters Failed

by Kirby Burke Jr. @ Searchmetrics SEO Blog

Tue Mar 07 12:41:59 PST 2017

Website relaunches and migrations are complex and risky SEO operations. If not done correctly, companies can significantly impact their site’s performance and rankings. In extreme cases, it’s possible to take an entire site offline and forfeit all previous brand equity in the search results. For a good illustration of the peril, look no further than […]

The post Making WhiteHouse.Gov Great Again: How Trump Webmasters Failed appeared first on Searchmetrics SEO Blog.

Ten Things eCommerce Sites Need to Know to Rank on Google in 2017

by Daniel Furch @ Searchmetrics SEO Blog

Thu Feb 09 05:28:56 PST 2017

No, they’re not just resting. Universal ranking factors are dead. Google’s algorithm now operates highly individually – depending on time, place, device and industry. For this reason, we are using our first industry-specific study to present the ten most important ranking factors for eCommerce. Where should webmasters in eCommerce focus their energy? Which content can […]

The post Ten Things eCommerce Sites Need to Know to Rank on Google in 2017 appeared first on Searchmetrics SEO Blog.

Build an Additional Revenue Stream that Supports your Traditional Media

by Caitlyn Hepler @ Amplified Digital Agency St. Louis

Fri Sep 01 09:50:36 PDT 2017

The digital age has brought about changes in almost every aspect of our daily lives. It has uprooted the way that consumers consume media, research products and services, listen to music, communicate, and make purchases – These changes that have led to systematic shifts in the way that businesses conduct their advertising. Traditional forms of […]

Unwrapping the Secrets of SEO: Exploring New Frontiers in Search

by Cliff Edwards @ Searchmetrics SEO Blog

Tue Feb 07 04:02:02 PST 2017

In the world of search engine optimization, one cardinal rule is to never rest on past successes. Tactics that score today could lead to fumbles tomorrow as Google, Apple and other global search engine providers constantly change the rules of the game. Good technical SEO gets you online. Great data-optimized content keeps you there, as search […]

The post Unwrapping the Secrets of SEO: Exploring New Frontiers in Search appeared first on Searchmetrics SEO Blog.

Postcards from China: Mysteries of the East – Busting 10 Myths About Baidu and SEO in China

by Marcus Pentzek @ Searchmetrics SEO Blog

Thu May 04 04:47:21 PDT 2017

Confucius, kung-fu, yin and yang, capitalist communism: China is a land full of mysteries and contradictions. Often associated with cheap imitations, China now produces technology and internet startups that can rival anything in the West. The Chinese search engine, Baidu, is no exception. It bears many similarities to Google and Bing, but can also boast its […]

The post Postcards from China: Mysteries of the East – Busting 10 Myths About Baidu and SEO in China appeared first on Searchmetrics SEO Blog.

Over 10 000 SEO audits made by Seoptimer.com

by seoptimer @ Seoptimer: Website Review and free SEO audit tool. White Label Option.

Wed Jun 13 01:46:23 PDT 2012

This is very exciting! Since public start of Seoptimer on 25th of January 2012, our tool generated over 10 000 of SEO audits for more than 8 000 websites! And that’s just the beginning… Stay tuned for new features coming soon.  Don’t forget to follow us...

The post Over 10 000 SEO audits made by Seoptimer.com appeared first on Seoptimer: Website Review and free SEO audit tool. White Label Option..

How to Make the Best-Seller List with Proof and Relevancy

by Sebastien Edgar @ Searchmetrics SEO Blog

Tue May 10 07:38:55 PDT 2016

“Google, what’s the best article that describes proof and relevant terms in search?” In this and every Google query, search results attempt to understand both the topic you’re researching and the underlying intent of the search. Digital marketers who rely on old-school keyword ranking strategies to boost their clients’ results are missing out. Google’s dual […]

The post How to Make the Best-Seller List with Proof and Relevancy appeared first on Searchmetrics SEO Blog.

How to Dramatically Increase Traffic and Time on Site

by Keith James @ Website Design | Marketing | Search Engine Optimization

Mon May 18 06:37:19 PDT 2015

We show our clients how to dramatically increase traffic and time on site in as little as 90 days. Sounds great but can you prove it? Yes, we can. A few simple tweaks can improve your website Last May we published the article User Experience – Learn How Simple Tweaks Can Improve Your Website. We got tons of exposure because […]

The post How to Dramatically Increase Traffic and Time on Site appeared first on Website Design | Marketing | Search Engine Optimization.

Sun Tzu’s Art of Online Warfare: The Great Keyword Battles

by Sebastien Edgar @ Searchmetrics SEO Blog

Thu May 19 12:25:08 PDT 2016

“Know your enemy and know yourself and you can fight a hundred battles without disaster.” – Sun Tzu Or to put it in a more modern context: Keep your friends close and your enemies closer. The same principle applies in the online world. You’re battling for eyeballs and dollars by using unique sets of keywords […]

The post Sun Tzu’s Art of Online Warfare: The Great Keyword Battles appeared first on Searchmetrics SEO Blog.

Why You Need a Mobile Ready Website

by Keith James @ Website Design | Marketing | Search Engine Optimization

Mon Apr 27 06:02:06 PDT 2015

As mobile web traffic continues to increase, Google will now begin to penalize your business if does not have a mobile ready website. This update to Google’s algorithm has been commonly referred to as Mobilegeddon.  This update should be no surprise. Google has been warning website owners for years. A few months ago they set the […]

The post Why You Need a Mobile Ready Website appeared first on Website Design | Marketing | Search Engine Optimization.

10 Reasons Why China Excites and Scares Online Marketers

by Stephen Bench-Capon @ Searchmetrics SEO Blog

Tue Oct 11 12:33:17 PDT 2016

Ni hao China! For years now, Searchmetrics has helped power the engines of commerce with Research Cloud. Marketers depend on our massive data and knowledge repository to find online content gaps and create strategies to outperform competitors. Today, we’re proud to announce that we’ve closed the one glaring gap in our global coverage. We’ve added Chinese […]

The post 10 Reasons Why China Excites and Scares Online Marketers appeared first on Searchmetrics SEO Blog.

The Myth of the Google Update

by Michael Martinez @ SEO Theory

Tue Feb 14 05:30:36 PST 2017

People have been chasing search engine algorithms since the 1990s.  They won’t stop even though the algorithms are more elusive now than ever before.  Nonetheless, Web marketers should approach all unofficial announcements and analyses of search algorithm updates and effects…

Read more →

2012: What’s New at Google and How It Affects Your Business

by Raam @ infoYOGIS

Fri Jan 06 20:56:52 PST 2012

Raam Anand shares his insights on the recent changes at Google and how these changes will affect your online business. Raam also advices on how to fix the problems and get to top of search engines. Less importance to anchor text inbound links Pick text from page content instead of meta tags New algorithm to...

Unwrapping the Secrets of SEO: Ranking and Optimizing Existing Content

by Holly Miller @ Searchmetrics SEO Blog

Thu Aug 10 11:04:14 PDT 2017

No doubt, many a marketer is taking vacation time to enjoy the sunshine and outdoors. For those of you feeling the heat at work from bosses who want you to come up with ideas for new content, remember everything old can be new again. In the latest installment of Unwrapping the Secrets of SEO, I’ll walk you through some […]

The post Unwrapping the Secrets of SEO: Ranking and Optimizing Existing Content appeared first on Searchmetrics SEO Blog.

Data Meets Creativity: Welcome to a New Era of Online Content!

by Marcus Tober @ Searchmetrics SEO Blog

Tue Apr 25 00:00:37 PDT 2017

What’s one of the biggest challenges facing online companies today? Many struggle to create content that is relevant for both the user and for search engine results! Because content production is one area where a data-driven approach remains rare, much depends on guesswork and intuition. For years, we’ve been stuck with the status quo: Microsoft […]

The post Data Meets Creativity: Welcome to a New Era of Online Content! appeared first on Searchmetrics SEO Blog.

Unlock the SEO Power of Facebook in 2 Minutes.

by Third Marble @ Third Marble Marketing

Sun Jan 15 12:21:18 PST 2017

The post Unlock the SEO Power of Facebook in 2 Minutes. appeared first on Third Marble Marketing.

Penguin Update 4.0 – Our Impact Analysis

by Stephen Bench-Capon @ Searchmetrics SEO Blog

Fri Oct 21 12:06:56 PDT 2016

Google is loosening its chains: Thanks to Penguin 4.0, numerous websites, which had previously been targeted by the filter for web spam or their backlink structure, have now seen a considerable increase in their SEO visibility. Backlink auditing, negative SEO and link reviews – these are the areas where we can expect Penguin, now integrated […]

The post Penguin Update 4.0 – Our Impact Analysis appeared first on Searchmetrics SEO Blog.

Correlation vs. causality and the Ranking Factors infographic

by Jan Grundmann @ Searchmetrics SEO Blog

Fri Sep 11 02:05:34 PDT 2015

This year we introduced a brave new type of infographic in our annual Ranking Factors Study. We are really pleased about all the positive feedback we received for the deck of cards design. Nevertheless, many friends of Searchmetrics have expressed difficulty in correctly interpreting it. Hence this post. Let us briefly delve into the curious, […]

The post Correlation vs. causality and the Ranking Factors infographic appeared first on Searchmetrics SEO Blog.

How Content, SEO and Social Media Make Your Life Easier

by Holly Miller @ Searchmetrics SEO Blog

Wed Jun 08 08:19:26 PDT 2016

Looking to reduce costs when marketing online? Blam! A lot of conversations these days go something like this: “Let’s focus on content marketing. Amazingly high-value and high-quality content is clearly what’s Google’s looking for (all those online articles I read say so), so why sweat traditional SEO and social media as much as we used […]

The post How Content, SEO and Social Media Make Your Life Easier appeared first on Searchmetrics SEO Blog.

Battle of the Ad Bulge: How Google Is Slimming Down Search Results

by Holly Miller @ Searchmetrics SEO Blog

Wed Mar 23 09:54:11 PDT 2016

To the average person, Google’s search engine results page (SERP) looks no different today than it did a month ago. But for SEO experts, the SERP change is like noticing Google lost weight: all of a sudden, the results page really trimmed down. Google recently (in its usual quiet way) removed the right-rail ads running […]

The post Battle of the Ad Bulge: How Google Is Slimming Down Search Results appeared first on Searchmetrics SEO Blog.

App indexing can increase traffic, conversions, and app installations

by Jordan Koene @ Searchmetrics SEO Blog

Tue Mar 08 22:30:23 PST 2016

App indexing can increase traffic, conversions and app installations—so why isn’t everyone doing it? Way back in 2013, Google announced app indexing: “Wouldn’t it be cool if you could give your users the choice of viewing your content either on the website or via your app, both straight from Google’s search results…Just like it crawls […]

The post App indexing can increase traffic, conversions, and app installations appeared first on Searchmetrics SEO Blog.

Google Core Update 2016: Analysis of Winners and Losers

by Marcus Tober @ Searchmetrics SEO Blog

Wed Jan 13 13:37:47 PST 2016

The new year has begun with a confirmed Google update. However, what was initially believed to be either a change to Panda or Penguin is in fact a core ranking algorithm update. Here, we take a look at the fresh data from the Searchmetrics Suite. Background to Google update We were expecting a Penguin update […]

The post Google Core Update 2016: Analysis of Winners and Losers appeared first on Searchmetrics SEO Blog.

Industry Ranking Factors: The Road to Organic Search Success for Travel Websites

by Stephen Bench-Capon @ Searchmetrics SEO Blog

Wed Jul 12 05:03:20 PDT 2017

It’s that time of year when the search volume for the term “last minute” peaks, known to travelers in many time zones as “summer.” But for travel industry webmasters, now isn’t the time to head to the sandy shores. It’s never too late to optimize your website and improve your Google rankings. Our latest industry-specific whitepaper is your […]

The post Industry Ranking Factors: The Road to Organic Search Success for Travel Websites appeared first on Searchmetrics SEO Blog.

Engineering Content Serendipity and Loyalty at Collision

by Holly Miller @ Searchmetrics SEO Blog

Fri May 06 12:52:37 PDT 2016

collision | kəˈliZHən/ | noun an instance of one moving object or person striking violently against another. Synonyms: crash, accident, impact, smash, bump, hit, fender bender, wreck, pileup An  event of two or more records being assigned the same identifier or location in memory. From the definition above, Collision sounds like something that should be avoided all […]

The post Engineering Content Serendipity and Loyalty at Collision appeared first on Searchmetrics SEO Blog.

Digital Sleuths: On the trail of better SEO hygiene

by Jordan Koene @ Searchmetrics SEO Blog

Thu Mar 31 10:38:01 PDT 2016

Like most big companies, Google’s hunt for good talent produces a stream of help wanted signs on its website. Yet the search engine king had people scratching their heads last summer when the company began recruiting a technical SEO program manager. Google looking for help keeping its own digital house clean? Heresy, right? Wrong. Google […]

The post Digital Sleuths: On the trail of better SEO hygiene appeared first on Searchmetrics SEO Blog.

Google’s Phantom Menace: Publishers clean up your act

by Jordan Koene @ Searchmetrics SEO Blog

Tue Apr 26 01:40:31 PDT 2016

Google’s Phantom algorithm updates have been both a surprise and  menace to sites trying to maintain high SEO visibility. Now the search giant is sending a foreboding message to publishing empires: clean up your act. Earlier this month, we pointed to Searchmetrics tracking data that highlighted massive declines in SEO visibility among top publishers, including […]

The post Google’s Phantom Menace: Publishers clean up your act appeared first on Searchmetrics SEO Blog.

Why Small Businesses Should Care About SEO

by Louis Crisci @ Saibot Media

Fri Oct 30 10:51:15 PDT 2015

IP Targeting: Digital Direct Mail

by Caitlyn Hepler @ Amplified Digital Agency St. Louis

Mon Sep 11 09:08:26 PDT 2017

For decades, direct mail has persisted as a tried and true way for brands and local companies to reach their clientele, however recent research has shown that direct mail efforts only become truly effective after the third mailing to the same prospect list. Companies who run print-only marketing campaigns such as direct mail are missing […]

Facebook 2016 Ad Image Sizes Update

by Keith James @ Website Design | Marketing | Search Engine Optimization

Wed Dec 07 05:10:25 PST 2016

In this 2016 updated version of our blog post, we take a deep dive into Facebook’s advertising image size recommendations. Facebook advertising image sizes range from 100 x 72 pixels to 1200 x 1200 pixels. Creating the perfect ad can be confusing. Facebook’s own documentation for advertising images is often misleading. Facebook recommends an image size […]

The post Facebook 2016 Ad Image Sizes Update appeared first on Website Design | Marketing | Search Engine Optimization.

Website Page Load Times Affect Local Google Search Results

by Third Marble @ Third Marble Marketing

Tue Nov 22 04:48:32 PST 2016

For small, local business owners, having a mobile-ready website that loads quickly is vital to staying on top of local search results and attracting new customers. Consumers Are Impatient While three seconds does not sound like a long time, mobile shoppers who have limited data plans are not going to wait for more than three […]

The post Website Page Load Times Affect Local Google Search Results appeared first on Third Marble Marketing.

SearchCap: Google EU appeal, goodbye fetch as Google for apps & award list

by Barry Schwartz @ SearchCap: Daily Search Engine News Recap

Mon Sep 11 13:00:21 PDT 2017

Below is what happened in search today, as reported on and from other places across the web.

The post SearchCap: Google EU appeal, goodbye fetch as Google for apps & award list appeared first on Search Engine Land.

Why We’re Killing Searchmetrics Ranking Factors (Hint: Google Made Us)

by Holly Miller @ Searchmetrics SEO Blog

Tue Dec 13 00:00:21 PST 2016

We are gathered here to formally acknowledge that Universal Ranking Factors are dead. The new kings of search will be online marketers who master the fact that signals for relevance have been replaced by specific ranking factors based on search intent and industry relevance, according to the Searchmetrics Ranking Factors study, “Rebooting Ranking Factors.” Content […]

The post Why We’re Killing Searchmetrics Ranking Factors (Hint: Google Made Us) appeared first on Searchmetrics SEO Blog.

A Small Business Guide to More 5 Star Customer Reviews

by Keith James @ Website Design | Marketing | Search Engine Optimization

Tue May 26 06:38:42 PDT 2015

Customer reviews should be a key component of every marketing strategy  Reviews are the modern version of the tried and true word of mouth. We all know how negative reviews can impact a business. So how does a business get more 5-star customer reviews? 1) Be great at whatever you do It should go without […]

The post A Small Business Guide to More 5 Star Customer Reviews appeared first on Website Design | Marketing | Search Engine Optimization.

Google Doesn’t Want You to Read This

by Holly Miller @ Searchmetrics SEO Blog

Tue May 17 08:33:41 PDT 2016

For many businesses, the process of divvying up paid and organic search marketing dollars often relies more on gut feeling than science. Since paid appears to offer an easier path to understanding whether you’re getting bang for the buck (you paid this for click, and saw this resulting rise in sales over this period in […]

The post Google Doesn’t Want You to Read This appeared first on Searchmetrics SEO Blog.

SearchCap: Amp links at large, Google AdWords demographic targeting & more

by Amy Gesenhues @ SearchCap: Daily Search Engine News Recap

Thu Sep 14 13:05:12 PDT 2017

Below is what happened in search today, as reported on Search Engine Land and from other places across the web.

The post SearchCap: Amp links at large, Google AdWords demographic targeting & more appeared first on Search Engine Land.

Why the Webmaster Won’t Wink at Wicked Widgets

by Sebastien Edgar @ Searchmetrics SEO Blog

Wed Oct 05 00:30:05 PDT 2016

Sun-soaked beaches, cheap hotels and panoramic city views are a staple of online travel sites worldwide. So too are those wicked widgets, clickable badges with multiple links back to anchor text – the visible and clickable text in a hyperlink. While some are useful, rental and travel sites quickly learned they also could be profitable. […]

The post Why the Webmaster Won’t Wink at Wicked Widgets appeared first on Searchmetrics SEO Blog.

SearchCap: Google Search Console beta invites, Google attribution & question and answers in maps

by Barry Schwartz @ SearchCap: Daily Search Engine News Recap

Thu Sep 07 13:00:35 PDT 2017

Below is what happened in search today, as reported on and from other places across the web.

The post SearchCap: Google Search Console beta invites, Google attribution & question and answers in maps appeared first on Search Engine Land.

Search Result Hijacking & Social Signals

by steve @ Web Gnomes

Mon Nov 12 00:05:47 PST 2012

Google finally broke their silence this week by releasing Panda 21. This is the company’s first publicly announced update in almost a month (Top Heavy 2 was announced back on October 9). Here’s the official tweet: Panda data refresh rolling out. ~1.1% of English queries noticeably affected. More context: goo.gl/woSU3 — A Googler (@google) November […]

Amazing Custom Web Design in Washington D.C

by decidigital @ SEO Services & Digital Marketing Agency in Washington DC

Tue Aug 01 12:59:02 PDT 2017

Web design for years have given companies and non-business people a sense of great style, customization that implements exactly what a person is trying to say!  Whenever you sign up for web hosting or are creating your own website, a person will tend to want to lay out a specific design.  Why would a certain layout be so important to web creators?  After all, isn’t it just a website?  Well, that’s just the key in itself…it is just a website!  When you are creating a website, that will generate out all over the world, not just one hundred miles of your location.  You will want to make a great reputation that says exactly what you would be proud of and that absolutely includes an amazing web design!  Today, we are going to be taking a quick look at a company for custom web design in Washington. Deci Digital is  a company in which holds quite the amazing reputation for being a very professional and prestigious web designing company, especially since this company does specialize specifically in web design!  This company sees that small businesses, as well sole proprietors thoroughly increase their overall sales, including growing their businesses.  Keep in mind that if a person decides to team up with Deci Digital, a person’s website will absolutely be a product of a great working collaboration between you yourself, as well the Deci Digital’s team of professional developers and designers! This company has quite a lot of different services when it comes to astonishing web design and below in a list format, I am going to explain each of those amazing services out! Search Engine Optimization: For those of you who are not familiar with what Search Engine Optimization is (SEO), this is a tool that you can implement inside your website...

Continue Reading

The post Amazing Custom Web Design in Washington D.C appeared first on SEO Services & Digital Marketing Agency in Washington DC.

Google Ad Grants: 3 Things to Know

by Fletcher Keeley @ webShine

Fri Aug 25 13:53:46 PDT 2017

As a registered 501c3 non-profit, both you and the federal government have recognized that your business does good in the world. Fortunately for every non-profit Google wants to recognize you too. Google Ad Grants offer any registered 501c3 non-profit $10,000 of in-kind advertising on their search engine marketing platform Google AdWords. Must be a joke, […]

The post Google Ad Grants: 3 Things to Know appeared first on webShine.

3 Reasons Your AdWords Traffic Is Not Qualified

by Today's Industry Insider @ The Kissmetrics Marketing Blog

Tue Aug 08 11:15:46 PDT 2017

AdWords is one of the most predictable paid media channels. By using it, you’re focusing on people who show their intent in advertising platforms. Search traffic is growing by a lot. In 2014, marketers spent $23.44 billion in the search channel. That same figure for this year is already $32.32 billion, and it’s expected to […]

Top 20 in US Paid and Organic Search

by Sebastien Edgar @ Searchmetrics SEO Blog

Mon Apr 10 12:21:44 PDT 2017

With college spring break and the summer vacation travel season just around the corner, we at Searchmetrics thought now would be a good time to compare just who’s ranking for visibility in both paid and organic desktop search. According to Searchmetrics data for the first 13 weeks of this year, travel, search and entertainment not […]

The post Top 20 in US Paid and Organic Search appeared first on Searchmetrics SEO Blog.

Failing to Scale Will Make Your SEO Pale

by Sebastien Edgar @ Searchmetrics SEO Blog

Fri Jun 03 10:15:19 PDT 2016

The world of SEO can come in all shapes and sizes, and staffing often depends on how much time and energy your company has to do things on its own. If your business prefers to skip the agency or independent contractor route and keep SEO in-house, you’re not alone. Making such a decision is really […]

The post Failing to Scale Will Make Your SEO Pale appeared first on Searchmetrics SEO Blog.

How to Map Behavioral Metrics Into Your Key Business Drivers

by Today's Industry Insider @ The Kissmetrics Marketing Blog

Wed Sep 13 09:49:08 PDT 2017

Digital marketing is a blessing to marketers because of the wealth of data it provides. Online marketers can analyze and dissect innumerable elements to gain a deeper understanding of the habits and preferences of their customers. As a result, they can effectively put themselves in their customers’ shoes and optimize the entire experience. This allows […]

How to Get More Customers Today

by Keith James @ Website Design | Marketing | Search Engine Optimization

Tue May 05 06:55:38 PDT 2015

Every business wants to get more customers. Customers are the lifeblood of every business. Without them, your business will fail. So how do you get more customers? We’ll break it down into these easy steps any business can take. Have a Plan Seems simple, but after almost two decades of working with small businesses, this […]

The post How to Get More Customers Today appeared first on Website Design | Marketing | Search Engine Optimization.

Set Up Bing Places for Business

by Jordan Gardiner @ Ignite Digital

Wed Feb 01 13:39:10 PST 2017

Bing Places For Business is Bing’s solution for local search, just like Google My Business. It is essential to have your business listed on search engines in order for potential customers to easily find your business.  It also gives them a sense of credibility when seeing your business appear on the side of the search results in its own dedicated billboard. In this article, you will learn how to setup a Bing Places account for your business. To begin, go to the Bing Places for Business website and click Get Started. In the next screen, search for your business by entering in the Country/region your business operates in and your main business phone number.  Or you can choose to search by

The post Set Up Bing Places for Business appeared first on Ignite Digital.

Mobile Ranking Factors 2015: The Rise of Mobile Search

by Daniel Furch @ Searchmetrics SEO Blog

Wed Nov 04 09:59:58 PST 2015

Seldom has the hype surrounding a Google update been so feverish as was the case with the infamous mobile-friendly update. Let me set the scene. Once upon time, back in early April, the mighty Google decreed that sites that do not pass its new mobile-friendly test shall be banished from its mobile kingdom, ahem, rankings, […]

The post Mobile Ranking Factors 2015: The Rise of Mobile Search appeared first on Searchmetrics SEO Blog.

Return of the Phantom: Part 4

by Holly Miller @ Searchmetrics SEO Blog

Thu Jul 07 16:25:29 PDT 2016

This post was updated on July 11, 2016. All aboard! The Google quality train is making its way through the internet once again. This time, the engineer driving this metaphorical train is driven by quality and improved user experience. Even though this is an unconfirmed update from Google, we at Searchmetrics are seeing changes in […]

The post Return of the Phantom: Part 4 appeared first on Searchmetrics SEO Blog.

Visibility Guard (beta): preemptive loss prevention via automatic monitoring

by Jan Grundmann @ Searchmetrics SEO Blog

Mon Aug 31 04:49:00 PDT 2015

With the brand new Visibility Guard, Searchmetrics has developed an innovative solution for monitoring the on-page performance of your web projects. By regularly crawling your most important pages, Visibility Guard automatically shields you against any losses in traffic and conversions; critical on-page areas are detected and an automatic alert system means you can react before […]

The post Visibility Guard (beta): preemptive loss prevention via automatic monitoring appeared first on Searchmetrics SEO Blog.

SEOptimer has had a serious facelift!

by seoptimer @ Seoptimer: Website Review and free SEO audit tool. White Label Option.

Mon Aug 15 14:00:23 PDT 2016

We’ve been working hard to make SEOptimer better than ever. We’ve re­platformed the entire site and introduced hundreds of new features. These include: Much more detailed SEO report including: Social indicators from a variety of social networks New Performance section tells you how large your site and files are, as well as some suggestions to optimize load speed UI/Mobile tells you about the look and feel and responsiveness of your site New Technology section...

The post SEOptimer has had a serious facelift! appeared first on Seoptimer: Website Review and free SEO audit tool. White Label Option..

Google to Restrict Access to Autocomplete API – What This Means for Keyword Research Tools

by Tom Wells @ Searchmetrics SEO Blog

Mon Aug 10 06:39:23 PDT 2015

Access to the autocomplete API is set to be restricted as of today, 10 August 2015, according to an official post on the Google Webmaster Central Blog. From now on users who wish to continue to have autocomplete functionality on their site are being guided towards Google Custom Search Engine. Meanwhile, for keyword research tools, […]

The post Google to Restrict Access to Autocomplete API – What This Means for Keyword Research Tools appeared first on Searchmetrics SEO Blog.

Basic Crawl Management for SEO

by Michael Martinez @ SEO Theory

Wed Aug 09 05:30:01 PDT 2017

Crawl management is integral to search engine optimization. And yet crawl management is so poorly explained by the Web marketing community that many sites mismanage crawl.  What should be one of the fundamental areas of search engine optimization has been…

Read more →

What’s New in Universal Search: 2016 Edition

by Holly Miller @ Searchmetrics SEO Blog

Tue Sep 20 01:00:42 PDT 2016

Evolution over successive generations isn’t always noticeable. Not so in the world of Google. The search engine results page has made great leaps in the past year alone, but some of the adaptations might have gone unnoticed. Universal Search elements now dominate the majority of search queries. In fact, 80 percent now include at least one form […]

The post What’s New in Universal Search: 2016 Edition appeared first on Searchmetrics SEO Blog.

Mobilegeddon Has Arrived – Has It?

by Marcus Tober @ Searchmetrics SEO Blog

Tue Apr 21 11:08:12 PDT 2015

Mobilegeddon is here – is it? At least, Google has announced to begin globally rolling out the mobile-friendly update in the early morning today, April 21st. From now on, the mobile user-friendliness of websites is obviously a global ranking signal. We have analyzed our data, but can’t see any bigger movements or winners/losers yet. UPDATE […]

The post Mobilegeddon Has Arrived – Has It? appeared first on Searchmetrics SEO Blog.

Google Changes & SEO Predictions

by steve @ Web Gnomes

Mon Dec 10 04:05:56 PST 2012

In last week’s recap, we highlighted a few of our favorite discussions in the world of SEO. This week, we’re back to summarizing our favorite posts… with a slight twist. Since the end of 2012 is rapidly approaching, this week’s recap focuses on posts that review 2012 and make predictions about 2013. But before we […]

Unwrapping the Secrets of SEO: A Closer Look at Google for Jobs

by Cliff Edwards @ Searchmetrics SEO Blog

Tue Aug 22 11:03:55 PDT 2017

When Google introduced Google for Jobs in late June, market watchers wondered whether yet another one of the company’s initiatives would have a major impact on the organic jobs-listing market and the likes of monster.com and glassdoor.com. In this week’s Unwrapping the Secrets of SEO, I’ll take a deeper look at Google for Jobs and […]

The post Unwrapping the Secrets of SEO: A Closer Look at Google for Jobs appeared first on Searchmetrics SEO Blog.

Unwrapping the Secrets of SEO: An Industry Analysis of HTTPS Security

by Jan Grundmann @ Searchmetrics SEO Blog

Wed Apr 19 01:19:29 PDT 2017

Our analysis of the prevalence of HTTPS across different industries in US search results reveals a number of interesting findings: Whilst 46 percent of finance websites communicate with web browsers over HTTPS, only 23% of travel pages and only 12% of publishers use encrypted data transfer. In our latest installment of Unwrapping the Secrets of SEO, we’ll […]

The post Unwrapping the Secrets of SEO: An Industry Analysis of HTTPS Security appeared first on Searchmetrics SEO Blog.

Digital Assistants and SEO for Local Businesses

by Third Marble @ Third Marble Marketing

Tue Dec 06 16:28:00 PST 2016

How Digital Assistants are Affecting Your Search Results It used to be that your small business could be found online through search results that were affected by search engine optimization and pay-per-click ads. All of that is rapidly changing, though, with the new advent of programs such as Google Assistant, Home, and Amazon Echo. While […]

The post Digital Assistants and SEO for Local Businesses appeared first on Third Marble Marketing.

Get More From Your Web Pages with a Website Marketing Strategy

by Raam @ infoYOGIS

Wed Feb 01 21:04:32 PST 2012

If you are running any kind of online business that uses a website as its main contact point with potential customers, then you need to maximize your SEO in order to attract as much traffic as possible. In order to generate more visits to the website, you need to consider a number of tried and...

Google Slapping Mozilla & Better SEO Metrics

by steve @ Web Gnomes

Mon Apr 29 03:30:29 PDT 2013

Remember a few months ago when I said, Gnome Likes is “back and better than ever in 2013!” Yeah… me either 😉 In my defense, last month’s newsletter was jam packed with exciting SEO news. But you’re right: that’s not good enough, which is why I’m dusting off the cobwebs for an extra special edition […]

Search + Display Advertising: The Power of Two

by Caitlyn Hepler @ Amplified Digital Agency St. Louis

Fri Aug 04 14:00:44 PDT 2017

Search advertising, also known as Pay-Per-Click (PPC), is a form of advertising that takes place within search engine results. When a consumer searches for a keyword you’ve bid on, their search term will trigger your text ad, which will show on the top of the results page in the “sponsored” section. Search advertising uses a […]

Hone your internal link structure with Link Optimization

by Jordan Koene @ Searchmetrics SEO Blog

Wed Dec 09 01:32:46 PST 2015

Crawling websites, analyzing them technically and optimizing them based of these findings is standard procedure when it comes to improving online performance. Today, I would like to introduce a new, data-driven solution for optimizing internal link structure: Searchmetrics Link Optimization. On-page optimization is multi-layered: one layer is analyzing individual subpages in order to identify errors […]

The post Hone your internal link structure with Link Optimization appeared first on Searchmetrics SEO Blog.

think.create.optimize.

by Kenny Marcum @ 301 Interactive Marketing

Mon Dec 23 08:46:11 PST 2013

The post think.create.optimize. appeared first on 301 Interactive Marketing.

Why is it important to keep your local business data updated

by Kenny Marcum @ 301 Interactive Marketing

Mon Oct 12 08:38:16 PDT 2015

In this ever changing world of data mining companies looking to populate the internet with their data it is very important to keep your information correct.  Incorrect and/or missing data can keep your business listing from showing up in local search results, which as we all know is vital to bring in new business from

The post Why is it important to keep your local business data updated appeared first on 301 Interactive Marketing.

HTTPS Encryption – What is the impact of TLS/SSL on Rankings?

by Marcus Tober @ Searchmetrics SEO Blog

Tue Mar 03 10:30:51 PST 2015

We have made a new analysis of HTTP vs. HTTPS and it seems as using a secure connection could be an advantage for webmasters in different perspectives – both from the point of SEO and to user-trust-signal it conveys. In August 2014, Google announced the secure connection to be an official ranking signal. Our recent […]

The post HTTPS Encryption – What is the impact of TLS/SSL on Rankings? appeared first on Searchmetrics SEO Blog.

SearchCap: Google AdWords ad suggestions, ad performance & Doodles

by Barry Schwartz @ SearchCap: Daily Search Engine News Recap

Tue Sep 05 13:00:56 PDT 2017

Below is what happened in search today, as reported on and from other places across the web.

The post SearchCap: Google AdWords ad suggestions, ad performance & Doodles appeared first on Search Engine Land.

Unwrapping the Secrets of SEO: Optimizing Topics

by Sebastien Edgar @ Searchmetrics SEO Blog

Mon Mar 13 16:57:19 PDT 2017

In our last installment of Unwrapping the Secrets of SEO, my colleague Holly Miller outlined the steps to employ in choosing good online topics at the right time, and in good SEO shape. Now it’s time to make sure that those topics you’re writing on will be optimized equally well for users and search engines. It’s time […]

The post Unwrapping the Secrets of SEO: Optimizing Topics appeared first on Searchmetrics SEO Blog.

10 SEO Analysis Tools You Should Be Using

by steve @ Web Gnomes

Tue May 12 22:30:48 PDT 2015

In a previous post, I presented a massive list of free SEO tools that can help you accomplish various SEO tasks (e.g., backlink investigation, keyword research, etc.). I received a lot of positive feedback about that list, but people consistently requested more SEO analysis tools. Since I’m a man of the people, this post is […]

What is Responsive Website Design

by Kenny Marcum @ 301 Interactive Marketing

Sun Dec 01 12:09:09 PST 2013

Responsive website design is optimizing one website for ANY screen size and ANY device. The Advantages User Friendly – This is the most obvious of all the advantages. As mentioned above responsive website design makes your website optimized for any device and screen size. Every time a new device comes out, your site will already be optimized

The post What is Responsive Website Design appeared first on 301 Interactive Marketing.

How I Would Fix Grantland’s SEO: An In-Depth Audit

by steve @ Web Gnomes

Wed Feb 19 03:32:58 PST 2014

I am a full-blown sports junkie, which means I spend WAY too much time looking at sports sites: ESPN, Sports Illustrated, and of course, Grantland. About a month ago, I was feeding my sports addiction when I noticed Grantland was completely redesigned. We launched Grantland's new redesign today – it's our 3rd incarnation making it […]

SearchCap: Google iOS app trends, difficult clients & content SEO

by Barry Schwartz @ SearchCap: Daily Search Engine News Recap

Fri Sep 01 13:00:17 PDT 2017

Below is what happened in search today, as reported on and from other places across the web.

The post SearchCap: Google iOS app trends, difficult clients & content SEO appeared first on Search Engine Land.

Post 2

by seopdigital@marketing @ SEOP | Digital Marketing Agency

Tue Aug 09 23:43:29 PDT 2016

Dummy

The post Post 2 appeared first on SEOP | Digital Marketing Agency.

“Mobilegeddon 2” Gets Hype, but Mobile Friendliness is Here to Stay

by Holly Miller @ Searchmetrics SEO Blog

Wed Jun 15 09:38:58 PDT 2016

In the weeks leading up to May and what was supposed to be the second wave of mobile-friendly algorithm updates – essentially a boost in rankings for mobile optimized sites – we at Searchmetrics wonder if in fact “Mobilegeddon 2” is really kicking up any dust at all. Let’s get a few things straight: Google […]

The post “Mobilegeddon 2” Gets Hype, but Mobile Friendliness is Here to Stay appeared first on Searchmetrics SEO Blog.

Quality Signals that May have Affected the March 2017 Google Fred Update

by Michael Martinez @ SEO Theory

Sat Jun 17 06:30:03 PDT 2017

Googler Gary Illyes declared that unless otherwise given a name by Google ALL of their search “updates” will be referred to as “Fred”.  He was joking but, honestly, I like that.  Some years ago I wrote a brief article titled…

Read more →

Google Year in Review: Top US Winners & Losers in 2015

by Marcus Tober @ Searchmetrics SEO Blog

Mon Feb 08 09:00:40 PST 2016

The Google year 2015 brought with it numerous updates and turbulent visibility changes for many US domains. The following concise analysis takes a look at the year’s biggest winners and losers of 2015. We also discuss the effect of Google updates, current search trends and offer key take-aways for your site in 2016. Read on. […]

The post Google Year in Review: Top US Winners & Losers in 2015 appeared first on Searchmetrics SEO Blog.

How to Use LinkedIn to Grow Your Business

by Keith James @ Website Design | Marketing | Search Engine Optimization

Sun Oct 19 13:15:17 PDT 2014

Do you know how to use LinkedIn to grow your business? LinkedIn is one of the largest social media platforms with over 200 million members. LinkedIn is also the 13th most visited site on the Internet. It’s free to use and is a great way to generate more leads, drive traffic to your website and increase your […]

The post How to Use LinkedIn to Grow Your Business appeared first on Website Design | Marketing | Search Engine Optimization.

Are Speed Ranking Factors a Magic 8-Ball for Google?

by Sebastien Edgar @ Searchmetrics SEO Blog

Tue May 03 10:00:20 PDT 2016

For a while now, the stock answer to the question of whether speed matters much as a Google search ranking factor has been a source of frustration. Even the Magic 8-Ball won’t sidestep the question by answering “Maybe.” Google first broached the subject in 2010 by announcing site speed would be included in rankings, though […]

The post Are Speed Ranking Factors a Magic 8-Ball for Google? appeared first on Searchmetrics SEO Blog.

Mobile Research Release: Your “mobile-friendly” Solution – Searchmetrics Suite

by Daniel Furch @ Searchmetrics SEO Blog

Tue Apr 21 01:58:20 PDT 2015

  Is Mobile user-friendliness a problem? Not with Searchmetrics. From now on users of the Suite can separately analyze mobile performance with new and extended features – ad hoc for more than 100 million domains – and actively implement mobile market strategies. Here’s an overview of the new features. Your website is viewed on various devices, including tablets and smartphones. […]

The post Mobile Research Release: Your “mobile-friendly” Solution – Searchmetrics Suite appeared first on Searchmetrics SEO Blog.

SearchCap: SEO content audits, a search marketer’s view of Facebook & a link study

by Amy Gesenhues @ SearchCap: Daily Search Engine News Recap

Wed Sep 13 13:10:07 PDT 2017

Below is what happened in search today, as reported on Search Engine Land and from other places across the web.

The post SearchCap: SEO content audits, a search marketer’s view of Facebook & a link study appeared first on Search Engine Land.

SearchCap: Yelp hits Google again, link building & SMX East preview

by Barry Schwartz @ SearchCap: Daily Search Engine News Recap

Tue Sep 12 13:00:50 PDT 2017

Below is what happened in search today, as reported on and from other places across the web.

The post SearchCap: Yelp hits Google again, link building & SMX East preview appeared first on Search Engine Land.

Return of the Phantom: Google’s Phantom II Update

by Kevin Indig @ Searchmetrics SEO Blog

Wed Jun 10 11:52:00 PDT 2015

In the beginning of May 2015, webmasters far and wide witnessed severe traffic fluctuations, with some sites losing over 50% of their traffic! Clearly, Google had changed something, but what? Because of the initial uncertainty, it was called the “Phantom Update” (II). In this post, I’ll provide you with Searchmetrics data to shed more light […]

The post Return of the Phantom: Google’s Phantom II Update appeared first on Searchmetrics SEO Blog.

How to Position Text on Your Twitter Images

by Keith James @ Website Design | Marketing | Search Engine Optimization

Sun Jun 28 14:33:31 PDT 2015

Twitter is a great platform for posting both marketing messages and inspirational image quotes. The problem is that most users don’t properly crop their messages. This often causes some of the text to cropped out. In this short article, I’ll show you how to position your text on your Twitter images so they are properly positioned. Don’t […]

The post How to Position Text on Your Twitter Images appeared first on Website Design | Marketing | Search Engine Optimization.

Searchmetrics Releases the “Self Optimizer” to help you self optimize websites

by Jordan Koene @ Searchmetrics SEO Blog

Wed Apr 01 07:30:22 PDT 2015

For many years our clients have asked for more automation in our platform. Today we are delivering on this request, giving our customer the most powerful tool in SEO. The realities of being an in-house SEO are demanding and we have an increasing need to streamline processes and capabilities for optimization. For this reason our […]

The post Searchmetrics Releases the “Self Optimizer” to help you self optimize websites appeared first on Searchmetrics SEO Blog.

Google News-Wave Update: Media Websites Surfing the Winner Tide

by Marcus Tober @ Searchmetrics SEO Blog

Fri Jun 19 12:59:42 PDT 2015

Within a few weeks, Google has tweaked its core algorithm and rolled out an update for the second time without officially anouncing it. According to our quick analysis, this update seems to be primarily concerned with trending keywords as well as temporary search intentions related to informational (shorthead) keywords. First-glance-winners are first and foremost media […]

The post Google News-Wave Update: Media Websites Surfing the Winner Tide appeared first on Searchmetrics SEO Blog.

Postcards from China: What the Baidu SERPs Look Like

by Marcus Pentzek @ Searchmetrics SEO Blog

Thu Mar 23 01:00:29 PDT 2017

In my last blog post, I looked at the top players in the Baidu SERPs. Today, I would like to take a closer look at the search results page itself. In what ways is it similar to the Google search results page we know and love? There are some obvious similarities. Just like on Google, […]

The post Postcards from China: What the Baidu SERPs Look Like appeared first on Searchmetrics SEO Blog.

Post 1

by seopdigital@marketing @ SEOP | Digital Marketing Agency

Tue Aug 09 23:40:03 PDT 2016

Dummy Text

The post Post 1 appeared first on SEOP | Digital Marketing Agency.

Clinton vs Trump 2016: SEO and Content Performance in the US Presidential Election Campaign

by Stephen Bench-Capon @ Searchmetrics SEO Blog

Mon Nov 07 04:54:20 PST 2016

The 2016 Race for the White House is nearing an end. From the first caucuses in Iowa in February, the Democratic and Republican parties each whittled down their lists of candidates, with each settling on their chosen nominee. On November 8, either Hillary Rodham Clinton or Donald John Trump will be elected 45th President of […]

The post Clinton vs Trump 2016: SEO and Content Performance in the US Presidential Election Campaign appeared first on Searchmetrics SEO Blog.

Postcards from China: Search Results in China – Baidu’s Big Players

by Marcus Pentzek @ Searchmetrics SEO Blog

Thu Mar 02 06:50:12 PST 2017

Every country has its own national food – and every country has its own national SERPs, right? Well yes and no. Google is the leading search engine in many countries and Google’s search results show a lot of similarities in all countries. But not in China, where Google is largely absent and Baidu dominates with […]

The post Postcards from China: Search Results in China – Baidu’s Big Players appeared first on Searchmetrics SEO Blog.

Phantom Update III: What Google’s updated Quality Guidelines could mean for page rankings

by Marcus Tober @ Searchmetrics SEO Blog

Wed Dec 02 05:00:27 PST 2015

Everyday countless webpages are evaluated by Google quality raters (with the goal of improving the overall quality of search results). On 12 November 2015 Google updated its comprehensive guidelines (Quality Rater Guidelines), according to which webpage and content quality is evaluated. Not long after this we began to notice significant movement in our ranking and […]

The post Phantom Update III: What Google’s updated Quality Guidelines could mean for page rankings appeared first on Searchmetrics SEO Blog.

Unwrapping the Secrets of SEO: Hacking Your Way to Greater Online Visibility

by Sebastien Edgar @ Searchmetrics SEO Blog

Tue Jun 13 01:00:31 PDT 2017

Apple recently completed its World Wide Developers Conference, announcing a slew of new tech toys for consumers and businesses. Yet, when I searched Google for a new MacBook Pro notebook, Apple took only the second spot in my results. What gives? In this week’s Unwrapping the Secrets of SEO, I wanted to have a bit of […]

The post Unwrapping the Secrets of SEO: Hacking Your Way to Greater Online Visibility appeared first on Searchmetrics SEO Blog.

Chicago Local SEO | 13 Local SEO Statistics You Need to Know

by Christine Sigaty @ Digital Resource | Internet Marketing

Fri Sep 15 09:29:41 PDT 2017

As a business owner, you know how important local customers are to the survival of your business. But as more and more people replace browsing the yellow pages and storefronts with browsing the internet, promoting your business to local customers seems more difficult than ever before. But it doesn’t have to be. Chicago local SEO […]

The post Chicago Local SEO | 13 Local SEO Statistics You Need to Know appeared first on Digital Resource | Internet Marketing.

Mobile analysis: Optimization of the top 100 SEO visibility domains

by Carolin Mallmann @ Searchmetrics SEO Blog

Thu Apr 02 02:00:40 PDT 2015

Are the top domains ready for the Google mobile update? We have taken a look at the 100 domains with the highest SEO visibility and analyzed them for mobile friendliness with the help of the Google ‘mobile-friendly’ test. Google has recently announced that the optimization for mobile devices will be evaluated as a ranking signal […]

The post Mobile analysis: Optimization of the top 100 SEO visibility domains appeared first on Searchmetrics SEO Blog.

A Real World Negative SEO Case Study

by steve @ Web Gnomes

Wed Aug 13 23:55:30 PDT 2014

Yesterday, someone explicitly threatened to launch a negative SEO attack against our website. Unless we pay a sum of money in the next 24 hours, our backlink profile will be flooded with toxic links. (Honestly, it all sounds like the plot of a terrible James Bond movie. But I digress.) We have no intention of […]

Site Structure Optimization with Searchmetrics Suite – Part 1: the Optimum Setup

by Jan Grundmann @ Searchmetrics SEO Blog

Fri Oct 02 05:33:06 PDT 2015

With Site Structure Optimization (SSO) we provide users of the Searchmetrics Suite with an overview of the technical performance of their web projects. Whether it’s a question of titles & descriptions, crawling errors, loading times or link distributions: we analyze your websites, list all the information that is relevant for you – and give you […]

The post Site Structure Optimization with Searchmetrics Suite – Part 1: the Optimum Setup appeared first on Searchmetrics SEO Blog.

How to Embed an Audit Form into your Site

by seoptimer @ Seoptimer: Website Review and free SEO audit tool. White Label Option.

Wed Mar 08 23:00:30 PST 2017

On the SEOptimer Embedding White-Label plan (more info about SEOptimer’s plans here), businesses can choose to Embed an Audit Tool into their website. This allows them to capture leads, provide a report to potential customers that inspires action, and act as a conversation starter. This...

The post How to Embed an Audit Form into your Site appeared first on Seoptimer: Website Review and free SEO audit tool. White Label Option..

In or Out? Year in Review of Top Google Winners and Losers in 2016

by Marcus Tober @ Searchmetrics SEO Blog

Wed Jan 18 10:59:30 PST 2017

In the words of fashion icon Heidi Klum, “One day you’re in, the next day you’re out.” These words were never truer for online marketers in 2016. Faced with another year of Google updates and marked changes in strategies for succeeding online, our third-annual Searchmetrics Winners and Losers report reveals that publishers with specific editorial direction […]

The post In or Out? Year in Review of Top Google Winners and Losers in 2016 appeared first on Searchmetrics SEO Blog.

Extension of the research database & time-saving thanks to Growth Reporting

by Jan Grundmann @ Searchmetrics SEO Blog

Tue Mar 10 04:08:42 PDT 2015

On 6 March 2015, we published an update for the Searchmetrics Suite, which includes fantastic new features. Growth Reporting is new to the Suite, giving you all the relevant data on the organic performance of a domain at a glance. This allows you to create reports in around 50% of the time. We have also […]

The post Extension of the research database & time-saving thanks to Growth Reporting appeared first on Searchmetrics SEO Blog.

Integrity

by seopdigital@marketing @ SEOP | Digital Marketing Agency

Wed Aug 10 01:21:27 PDT 2016

We tell it like it is — our open book approach is based on honesty, integrity and a straightforward expertise that will drive the best possible new potential clients to your website. In fact, we want you to learn while we assist you so you understand the insights we use to experience real results. This … Continue reading Integrity

The post Integrity appeared first on SEOP | Digital Marketing Agency.

Read My Lips: Voice Now Posed For Big Mobile Search Wins

by Holly Miller @ Searchmetrics SEO Blog

Tue May 24 07:56:04 PDT 2016

by Holly Miller and Sebastien Edgar   If you haven’t heard of Siri, Alexa and Cortana, these three sexy minxes have been turning our heads (and standing SEO strategy on its head) by adding glamorous voices to the world of search. But before you decide which voice assistant should get your final rose, consider this […]

The post Read My Lips: Voice Now Posed For Big Mobile Search Wins appeared first on Searchmetrics SEO Blog.

The Conversion Rate Conundrum: Common Mistakes and What to Do Instead

by Today's Industry Insider @ The Kissmetrics Marketing Blog

Wed Aug 16 08:30:06 PDT 2017

In real estate, the axiom is location, location, location. It’s first and foremost. The number one consideration. For your digital efforts – email, web pages, eCommerce platforms – an argument could be made for a few different ones: search engine optimization (SEO), the user experience (UX), conversion rate optimization (CRO), or perhaps something else entirely. […]

SEO World Rankings – Leading International Domains and Big Winners

by Marcus Tober @ Searchmetrics SEO Blog

Tue Jan 17 05:31:43 PST 2017

To provide a fresh, global analysis of Google rankings, we have compiled data from 10 national Google indexes, from Austria to USA. These results combine to form the Searchmetrics SEO World Rankings. The infographic reveals the top 10 most visible domains in each of the 10 countries, based on their performance during the last 12 […]

The post SEO World Rankings – Leading International Domains and Big Winners appeared first on Searchmetrics SEO Blog.

Custom Mobile Applications in Washington

by decidigital @ SEO Services & Digital Marketing Agency in Washington DC

Sat Aug 26 13:42:04 PDT 2017

If you run a service or a business, you know how much the internet has influenced the way people provide their services or run their businesses.  The internet is a channel that has allowed businesses to reach a wider audience and a new generation of consumers that aren’t used to traditional methods of marketing.  While print, radio and TV ads are still great ways to generate leads, the internet is vast becoming the direction of the future.  Marketing efforts on the internet are fast, very low-cost and easy to execute than most traditional methods. One way to attract business and generate leads is through your website.  Most modern-day businesses and services not only capitalize by having a website that talks about the company and the products or services they provide but is functional to the point people will keep coming back to their webpage.  Web applications are so important now and the more functionality a site has, the better it is for you and your site visitors. Internet has gone mobile If you are looking to use your website as a marketing tool, one thing you need to make sure of is that it is functional and responsive even on mobile devices.  With the internet truly going mobile and more and more people access websites through mobile devices, you have to definitely consider making sure your site is mobile friendly and any application that you have on your site can run on mobile devices such as tablets and smartphones. But why should you consider the mobile audience? As internet is accessible almost everywhere, most people access the internet more on mobile devices than on desktop or laptop computers.  This means, that your site should be accessible, readable and overall responsive to mobile devices if you are looking to have a...

Continue Reading

The post Custom Mobile Applications in Washington appeared first on SEO Services & Digital Marketing Agency in Washington DC.